Content deleted Content added
mostly addressed now |
this is still too closely paraphrased from http://yukaichou.com/gamification-examples/octalysis-complete-gamification-framework/#.Vv0TRBJ95E4 |
||
| Line 1: | Line 1: | ||
{{advert|date=September 2018}} |
{{advert|date=September 2018}} |
||
The '''Octalysis''' Framework is a human-focused gamification design framework that lays out the eight core drives for humans [[motivation]] developed by [[Yu-kai Chou|Yu-Kai Chou]].<ref name="Chou2015" /> |
The '''Octalysis''' Framework is a human-focused gamification design framework that lays out the eight core drives for humans [[motivation]] developed by [[Yu-kai Chou|Yu-Kai Chou]].<ref name="Chou2015" /> |
||
The framework lays out the structure for analyzing the driving forces behind human motivation. It is the process of applying the core behavior drives that motivate a user to complete a task efficiently through an interactive experience.<ref>{{Cite book|last1=Coronado Escobar|first1=Jesús Eduardo|last2=Vasquez Urriago|first2=Angela Rocio|title=Proceedings of the 8th International Conference on Theory and Practice of Electronic Governance |chapter=Gamification |date=2014-01-01|series=ICEGOV '14|location=New York, NY, USA|publisher=ACM|pages=514–515|doi=10.1145/2691195.2691307|isbn=9781605586113|s2cid=34941781}}</ref> The Octalysis framework is used in [[healthcare]], [[Physical fitness|fitness]], [[education]], [[training]], [[company]], and [[product design]] to increase user [[engagement]], ROI and [[motivation]].<ref name="Daphne2015">{{cite journal | last1=Daphne | first1=Economou | last2=Ioannis | first2=Doumanis | last3=Frands | first3=Pedersen | last4=Paresh | first4=Kathrani | last5=Markos | first5=Mentzelopoulos | last6=Vassiliki | first6=Bouki | title=Evaluation of a dynamic role-playing platform for simulations based on Octalysis gamification framework | journal=Ambient Intelligence and Smart Environments | publisher=IOS Press | volume=19 | issue=Workshop Proceedings of the 11th International Conference on Intelligent Environments | year=2015 | issn=1875-4163 | pages=388–395 | doi=10.3233/978-1-61499-530-2-388 }}</ref><ref name="Salcu2013">{{cite journal |title=Gamification applied in affiliate marketing. Case study of 2Parale |journal=Management & Marketing |year=2013 |last1=Salcu |first1=Adrian Vicentiu |last2=Acatrinei |first2=Carmen |volume=8 |page=767 }}</ref><ref name="Ewais2015">{{cite conference |last1=Ewais |first1=Shaimaa |last2=Alluhaidan |first2=Ala |title=Classification of Stress Management mHealth Apps Based on Octalysis Framework |url=http://aisel.aisnet.org/amcis2015/HealthIS/GeneralPresentations/16/ |conference=Twenty-first Americas Conference on Information Systems |year=2015 }}</ref>[[File:Octalysis Framework.png|upright|thumb|Octalysis<ref name="Chou2015">{{cite book|url=https://books.google.com/books?id=jFWQrgEACAAJ|title=Actionable Gamification: Beyond Points, Badges and Leaderboards|last1=Chou|date=13 May 2015|publisher=Octalysis Media|isbn=978-1511744041|first1=Yu-kai|accessdate=2016-03-20}}</ref>|alt=Octalysis]] |
The framework lays out the structure for analyzing the driving forces behind human motivation. It is the process of applying the core behavior drives that motivate a user to complete a task efficiently through an interactive experience.<ref>{{Cite book|last1=Coronado Escobar|first1=Jesús Eduardo|last2=Vasquez Urriago|first2=Angela Rocio|title=Proceedings of the 8th International Conference on Theory and Practice of Electronic Governance |chapter=Gamification |date=2014-01-01|series=ICEGOV '14|location=New York, NY, USA|publisher=ACM|pages=514–515|doi=10.1145/2691195.2691307|isbn=9781605586113|s2cid=34941781}}</ref> The Octalysis framework is used in [[healthcare]], [[Physical fitness|fitness]], [[education]], [[training]], [[company]], and [[product design]] to increase user [[engagement]], ROI and [[motivation]].<ref name="Daphne2015">{{cite journal | last1=Daphne | first1=Economou | last2=Ioannis | first2=Doumanis | last3=Frands | first3=Pedersen | last4=Paresh | first4=Kathrani | last5=Markos | first5=Mentzelopoulos | last6=Vassiliki | first6=Bouki | title=Evaluation of a dynamic role-playing platform for simulations based on Octalysis gamification framework | journal=Ambient Intelligence and Smart Environments | publisher=IOS Press | volume=19 | issue=Workshop Proceedings of the 11th International Conference on Intelligent Environments | year=2015 | issn=1875-4163 | pages=388–395 | doi=10.3233/978-1-61499-530-2-388 }}</ref><ref name="Salcu2013">{{cite journal |title=Gamification applied in affiliate marketing. Case study of 2Parale |journal=Management & Marketing |year=2013 |last1=Salcu |first1=Adrian Vicentiu |last2=Acatrinei |first2=Carmen |volume=8 |page=767 }}</ref><ref name="Ewais2015">{{cite conference |last1=Ewais |first1=Shaimaa |last2=Alluhaidan |first2=Ala |title=Classification of Stress Management mHealth Apps Based on Octalysis Framework |url=http://aisel.aisnet.org/amcis2015/HealthIS/GeneralPresentations/16/ |conference=Twenty-first Americas Conference on Information Systems |year=2015 }}</ref>[[File:Octalysis Framework.png|upright|thumb|Octalysis<ref name="Chou2015">{{cite book|url=https://books.google.com/books?id=jFWQrgEACAAJ|title=Actionable Gamification: Beyond Points, Badges and Leaderboards|last1=Chou|date=13 May 2015|publisher=Octalysis Media|isbn=978-1511744041|first1=Yu-kai|accessdate=2016-03-20}}</ref>|alt=Octalysis]] |
||
Latest revision as of 00:17, 1 April 2024
The Octalysis Framework is a human-focused gamification design framework that lays out the eight core drives for humans motivation developed by Yu-Kai Chou.[1]
The framework lays out the structure for analyzing the driving forces behind human motivation. It is the process of applying the core behavior drives that motivate a user to complete a task efficiently through an interactive experience.[2] The Octalysis framework is used in healthcare, fitness, education, training, company, and product design to increase user engagement, ROI and motivation.[3][4][5]
mHealth has developed applications based on the Octalysis framework to assist people in self-care management and self-stress management. They are using framework to map how top rated stress management apps address the right brain drives and to provide motivation to increase adherence.[5]
Other global companies that have used or been inspired by the Octalysis Framework include IDEO, Google,[7] LEGO, Volkswagen, and Huawei.
See also[edit]
References[edit]
- ^ a b Chou, Yu-kai (13 May 2015). Actionable Gamification: Beyond Points, Badges and Leaderboards. Octalysis Media. ISBN 978-1511744041. Retrieved 2016-03-20.
- ^ Coronado Escobar, Jesús Eduardo; Vasquez Urriago, Angela Rocio (2014-01-01). "Gamification". Proceedings of the 8th International Conference on Theory and Practice of Electronic Governance. ICEGOV '14. New York, NY, USA: ACM. pp. 514–515. doi:10.1145/2691195.2691307. ISBN 9781605586113. S2CID 34941781.
- ^ Daphne, Economou; Ioannis, Doumanis; Frands, Pedersen; Paresh, Kathrani; Markos, Mentzelopoulos; Vassiliki, Bouki (2015). "Evaluation of a dynamic role-playing platform for simulations based on Octalysis gamification framework". Ambient Intelligence and Smart Environments. 19 (Workshop Proceedings of the 11th International Conference on Intelligent Environments). IOS Press: 388–395. doi:10.3233/978-1-61499-530-2-388. ISSN 1875-4163.
- ^ Salcu, Adrian Vicentiu; Acatrinei, Carmen (2013). "Gamification applied in affiliate marketing. Case study of 2Parale". Management & Marketing. 8: 767.
- ^ a b Ewais, Shaimaa; Alluhaidan, Ala (2015). Classification of Stress Management mHealth Apps Based on Octalysis Framework. Twenty-first Americas Conference on Information Systems.
- ^ "Octalysis: Complete Gamification Framework - Yu-kai Chou". Yu-kai Chou & Gamification. Retrieved 2016-03-31.
- ^ Talks at Google (2016-04-20), Yu-kai Chou: "A Framework on Actionable Gamification" | Talks at Google, retrieved 2019-04-30
{{citation}}:|last=has generic name (help)