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* KRS-One's song "Steady Bounce", from his 2001 album ''Strictly for da Breakdancers & Emceez'', is played throughout the 30-second commercial for [[Chrysler]]'s [[Jeep Compass]] which began airing in the U.S. in July 2006. The commercial features dozens of [[bobblehead]] characters bouncing their head up and down while the song is being played. The sample used by KRS-One in this popular commercial is a sped up vocal sample which loops the phrase "Steady bouncing in Jeeps on the New York Streets", a line from [[1990s]] rapper [[Nine (rapper)|Nine]]'s popular song "Whatcha Want?". Also in this commercial, the phrase KRS-One is seen on the vehicle's car display.
* KRS-One's song "Steady Bounce", from his 2001 album ''Strictly for da Breakdancers & Emceez'', is played throughout the 30-second commercial for [[Chrysler]]'s [[Jeep Compass]] which began airing in the U.S. in July 2006. The commercial features dozens of [[bobblehead]] characters bouncing their head up and down while the song is being played. The sample used by KRS-One in this popular commercial is a sped up vocal sample which loops the phrase "Steady bouncing in Jeeps on the New York Streets", a line from [[1990s]] rapper [[Nine (rapper)|Nine]]'s popular song "Whatcha Want?". Also in this commercial, the phrase KRS-One is seen on the vehicle's car display.
* KRS-One's song "Get Yo Self Up", from 2001's ''The Sneak Attack'' was used in a [[Lugz]] commercial.
* KRS-One's song "Get Yo Self Up", from 2001's ''The Sneak Attack'' was used in a [[Lugz]] commercial.



==References==
==References==

Revision as of 17:36, 2 July 2007

KRS-One

Lawrence Krisna Parker (born August 20, 1965), known as KRS-One, is an American hip hop MC of Jamaican descent. Over his career he has been known by several pseudonyms, including "Kris Parker", "The Blastmaster" and "The Teacha". KRS-One is a significant figure in the hip hop community, and is often creditied by critics and other hip hop artists as epitomizing the "essence" of an MC and for being one of the greatest rappers to hold the mic. [1]

While Parker lived on the streets of the Bronx in his teenage years, he frequently accompanied the Hare Krishnas, and was susbsequently nicknamed "Krisna", hence "Kris". "KRS-One" was originally Parker's graffiti tag, short for "Kris Number One". He began using it as his stage name and later devised a backronym for the name: "Knowledge Reigns Supreme Over Nearly Everyone".

Boogie Down Productions

KRS-One began his recording career as one half of the hip hop crew Boogie Down Productions alongside DJ Scott La Rock. La Rock, real name Scott Sterling, was also a social worker, and it brought him into contact with the teenaged Lawrence Parker, then staying at Convent House, a group home in the Bronx. The duo would begin to create music. After being rejected by radio DJs Mr. Magic and Marley Marl, KRS-One would go on to diss the two and those associated with them. Additionally, KRS had taken offense to "The Bridge", a song by Marley Marl's protege MC Shan; the song could be intepreted as a claim that Queensbridge was the brithplace of hip hop, which KRS vehemently asserted to the contrary with the BDP record "South Bronx"; a second round of volleys would ensue with Shan's "Kill That Noise" and BDP's "The Bridge Is Over". KRS-One, demonstrating his nickname "The Blastmaster", would give a live performance that would devestate MC Shan, and many conceeded he had won the battle.

File:Byallmeansnecessary.jpg
The allusions to Malcolm X on the cover to 1988's By All Means Necessary signified the informed militancy of Boogie Down Productions

Boogie Down Productions would release their debut album Criminal Minded in 1987. While KRS-One "The Teacha" was equally known for his furiously political and socially conscious raps, the album is often credited with setting the template for the burgeoning genres of Hardcore and Gangsta Rap. Pictured on the cover draped in ammunition and brandishing guns, the violent imagery would apparently catch up with them. Scott La Rock was killed in a shooting later that year, after attempting to mediate a dispute between teenager Dereck "D-Nice" Jones and local hoodlums.

KRS would be determined to continue Boogie Down Productions through the tragedy, and was joined by beatboxer D-Nice, rapper Ramona "Ms. Melodie" Parker (whose marriage to Kris would last from 1988 to 1992), and Kris's kid brother DJ Kenny Parker, among others. However Boogie Down Productions would remain Kris's show, and content would become increasingly political. KRS-One was the primary initiator behind the H.E.A.L. compilation and the Stop the Violence Movement; for the latter he would attract many prominent MCs to appear on the 12-inch single "Self Destruction". As Parker adopted this "humanist", less violent approach, he turned away from his "Blastmaster" persona and towards that of "The Teacha", creating the backronym for "KRS-ONE": "Knowledge Reigns Supreme Over Nearly Everyone".

Solo Career

After four largely solo albums under the name "Boogie Down Productions," KRS-One decided to strike out on his own. On his first solo album, 1993's Return of the Boom Bap, Parker worked together with producers DJ Premier, Kid Capri and Showbiz, the latter providing the catchy-yet-hardcore track "Sound of da Police". His second album, 1995's KRS-One, featured Channel Live on "Free Mumia", a protest song about the persecution of Mumia Abu-Jamal, a Black Panther facing a controversial death row sentence, and the persecution of hip hop by C. Delores Tucker. Other prominent guest stars on KRS One included Mad Lion, Busta Rhymes, Das EFX and Fat Joe.

KRS-One's 1997 album, I Got Next

In 1997, Parker surprised many with his release of the album I Got Next. The album's lead single "Step into a World (Rapture's Delight)", containing a sample of punk and New Wave group Blondie, was accompanied by a remix featuring commercial rap icon Puff Daddy; another track was essentially a rock song. While the record would be his best-selling solo album (reaching #3 on the Billboard 200), such collaborations with notably mainstream artists and prominent, easily recognizable samples took many fans and observers of the vehemently anti-mainstream KRS-One by surprise. However, in August 1997, Parker appeared on Tim Westwood's BBC Radio 1 show and vociferously denounced the DJ and the radio station more generally, accusing them of ignoring his style of hip hop in favour of commercial artists such as Puff Daddy.

In 1999, there were tentative plans to release an album called Maximum Strength; a lead single, "5 Boroughs", was released on The Corruptor movie soundtrack. However, Parker apparently decided to abort the album's planned release, just as he had secured a position as a Vice-President of A&R at Reprise Records. He moved to southern California, and stayed there for two years, ending his relationship with Jive Records with A Retrospective in 2000.

Parker resigned from his A&R position at Reprise in 2001, and returned to recording with a string of albums, beginning with 2001's The Sneak Attack on Koch Records. In 2002, he released a gospel-rap album, Spiritual Minded, surprising many longtime fans; Parker had once denounced Christianity as a "slavemaster religion" which African-Americans should not follow. During this period, KRS founded the Temple of Hiphop, an organisation to preserve and promote "Hiphop Kulture". Other releases have since included 2003's Kristyles and D.I.G.I.T.A.L., 2004's Keep Right, and 2006's Life.

File:Hiphoplives.jpg
The Golden Age veterans unite on Hip-Hop Lives

The only latter-day KRS-One album to gain any significant attention has been Hip-Hop Lives, his 2007 collaboration with fellow hip hop veteran Marley Marl, in large part due to the title's apparent response to Nas' 2007 release Hip-Hop Is Dead, and for the pair's legendary beef. While many critics have commented they would have been alot more excited had this collaboration occured twenty years earlier, the album has been met with positive reviews.

September 11 comments

In 2004, KRS engendered a controversy when he was quoted in a panel discussion hosted by The New Yorker magazine as saying that "we cheered when 9/11 happened". The comment drew criticism from many sources, including a pointed barb by the New York Daily News that called Parker an "anarchist" and said that "If Osama bin Laden ever buys a rap album, he'll probably start with a CD by KRS-One."[2]

Parker responded to the furor surrounding his comments with an editorial written for AllHipHop.com, stating:

I was asked about why hiphop has not engaged the current situation more (meaning 9/11), my response was "because it does not affect us, or at least we don’t perceive that it affects us, 9/11 happened to them". I went on to say that "I am speaking for the culture now; I am not speaking my personal opinion." I continued to say; "9/11 affected them down the block; the rich, the powerful those that are oppressing us as a culture. Sony, RCA or BMG, Universal, the radio stations, Clear Channel, Viacom with BET and MTV, those are our oppressors, those are the people that we're trying to overcome in hiphop everyday, this is a daily thing. We cheered when 9/11 happened in New York and say that proudly here. Because when we were down at the trade center we were getting hit over the head by cops, told that we can’t come in this building, hustled down to the train station because of the way we dressed and talked, and so on, we were racially profiled. So, when the planes hit the building we were like, "mmmm, justice." And just as I began to say "now of course a lot of our friends and family were lost there as well" but I was interrupted...

On April 29, 2007, KRS-One was once again forced to defend his statements on the September 11 attacks during an appearance on Hannity's America on the FOX News network to discuss, amongst other things, the Don Imus scandal and the use of profanity in hip-hop.

Discography

Filmography

  • I'm Gonna Git You Sucka (1988) - KRS-One and BDP walk behind Jack Spade performing his theme song, "Jack of Spades"
  • Who's the Man? (1993) - Rashid
  • SUBWAYstories: Tales from the Underground (1997) - Vendor
  • Rhyme & Reason (1997) - Himself
  • Boriqua's Bond (2000)
  • The Freshest Kids (2002) - Himself
  • 2Pac 4 Ever (2003) - Narrator
  • Beef (2003) - Himself
  • Hip-Hop Babylon 2 (2003) - Himself
  • Soundz of Spirit (2003)
  • 5 Sides of a Coin (2003) - Himself
  • War On Wax: Rivalries In Hip-Hop (2004) - Himself
  • The MC: Why We Do It (2004) - Himself
  • Beef II (2004) - Himself
  • And You Don't Stop: 30 Years of Hip-Hop (2004) - Himself
  • Hip-Hop Honors (2004) - Himself
  • Keep Right DVD (2004) - Himself
  • Zoom Prout Prout (2005) - Himself
  • A Letter to the President (2006) - Himself

References in popular culture

  • In the 1992 film Bob Roberts, the host of a Saturday Night Live-style TV show repeatedly claims that he had expected KRS-One to guest, rather than Roberts, a conservative politician.
  • "KRS-One" is the title of a song on Sublime's 1992 album 40 oz. to Freedom; the song is a tribute for all the knowledge "The Teacha" has given.
  • KRS-One is the name of the double-team finishing maneuver of the pro wrestling tag-team, the Kings of Wrestling.
  • KRS-One is the name of one of the radio stations in the vidio game

Grand Theft Auto:ViceCity

Commercials

  • KRS-One's song "Steady Bounce", from his 2001 album Strictly for da Breakdancers & Emceez, is played throughout the 30-second commercial for Chrysler's Jeep Compass which began airing in the U.S. in July 2006. The commercial features dozens of bobblehead characters bouncing their head up and down while the song is being played. The sample used by KRS-One in this popular commercial is a sped up vocal sample which loops the phrase "Steady bouncing in Jeeps on the New York Streets", a line from 1990s rapper Nine's popular song "Whatcha Want?". Also in this commercial, the phrase KRS-One is seen on the vehicle's car display.
  • KRS-One's song "Get Yo Self Up", from 2001's The Sneak Attack was used in a Lugz commercial.

References

  1. ^ "MTV.com: The Greatest MCs Of All Time". Retrieved 2007-05-23.
  2. ^ Widdicombe, Ben; et al. "KRS-One, decency zero". New York Daily News. Retrieved 2005-09-06. {{cite web}}: Cite has empty unknown parameters: |month= and |coauthors= (help); Explicit use of et al. in: |author= (help)

External links


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