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{{Unreferenced|date=November 2006}}
{{Unreferenced|date=November 2006}}
{{Cleanup|date=November 2006}}
{{Cleanup|date=November 2006}}
{{Infobox Company
| company_name = Burt's Bees
| company_logo =
| company_type = [[privately held]]<ref>{{cite web|url=http://www.burtsbees.com/webapp/wcs/stores/servlet/ContentView?contentPageId=27&catalogId=10051&storeId=10001&langId=-1 |title=Our History - Burt's Bees |accessdate=2007-09-20}}</ref>
| foundation = [[1984]]<ref>{{cite web|url=http://www.burtsbees.com/ |title=Burt's Bees |accessdate=2007-09-20}}</ref>
| founders = [[Roxanne Quimby]], [[Burt Shavitz]]<ref>{{cite web|url=http://www.burtsbees.com/webapp/wcs/stores/servlet/ContentView?contentPageId=27&catalogId=10051&storeId=10001&langId=-1 |title=Our History - Burt's Bees |accessdate=2007-09-20}}</ref>
| foundation = [[1984]]<ref>{{cite web|url=http://www.burtsbees.com/ |title=Burt's Bees |accessdate=2007-09-20}}</ref>
| location_city = {{flagicon|USA}} [[Durham, North Carolina|Durham]], [[North Carolina]]<ref>{{cite web|url=http://www.burtsbees.com/webapp/wcs/stores/servlet/UtilityView?contentPageId=76&catalogId=10051&storeId=10001&langId=-1 |title=Company FAQs - Burt's Bees |accessdate=2007-09-20 }}</ref>
| location_country = [[USA]]
| key_people = [[John Replogle]] - President, CEO<ref>{{cite web|url=http://www.burtsbees.com/webapp/wcs/stores/servlet/ContentView?storeId=10001&catalogId=10051&langId=-1&contentPageId=30 |title=Burt's Bees President & CEO - John Replogle |accessdate=2007-09-20}}</ref>
| area_served = US, UK, Ireland, Canada, Hong Kong, Taiwan<ref>{{cite web|url=http://www.burtsbees.com/webapp/wcs/stores/servlet/ContentView?contentPageId=27&catalogId=10051&storeId=10001&langId=-1 |title=Our History - Burt's Bees |accessdate=2007-09-20}}</ref>
| industry = consumer products
| products = natural personal care products
| sales $250 million (2006)<ref>{{cite web|url=http://www.burtsbees.com/webapp/wcs/stores/servlet/ContentView?contentPageId=27&catalogId=10051&storeId=10001&langId=-1 |title=Our History - Burt's Bees |accessdate=2007-09-20}}</ref>
| num_employees = 420 (2005)<ref>{{cite news | first=Amanda | last=Jones | coauthors= | title=Burt's Bees leases more space, plans to add 50 jobs | date=[[2005-02-10]] | publisher=[[American City Business Journals, Inc]] | url =http://www.bizjournals.com/triangle/stories/2005/02/07/daily31.html | work =Triangle Business Journal | pages = | accessdate = 2007-09-20 | language = }}</ref>
| company_slogan = Earth Friendly Natural Personal Care for The Greater Good
| homepage =[http://www.burtsbees.com/ Burt's Bees]
}}

</div>[[Image:Burtsbees.jpg|thumb|right|250px|A Burt's Bees Product]]
</div>[[Image:Burtsbees.jpg|thumb|right|250px|A Burt's Bees Product]]
'''Burt's Bees''' is an [[environmentally friendly|earth-friendly]], personal-care products company. Originating in [[Maine]] in the [[1980s]], the business began by bottling and selling [[honey]], a practice that slowly diminished as the company evolved as a [[corporation]]. Eventually, other products using honey and [[beeswax]], including edible spreads and furniture polish, were sold, before moving into the personal care line.
'''Burt's Bees''' is an [[environmentally friendly|earth-friendly]], personal-care products company. Originating in [[Maine]] in the [[1980s]], the business began by bottling and selling [[honey]], a practice that slowly diminished as the company evolved as a [[corporation]]. Eventually, other products using honey and [[beeswax]], including edible spreads and furniture polish, were sold, before moving into the personal care line.

Revision as of 19:42, 20 September 2007

Burt's Bees
Company typeprivately held[1]
Industryconsumer products
Founded1984[2]
FoundersRoxanne Quimby, Burt Shavitz[3]
Headquarters,
Area served
US, UK, Ireland, Canada, Hong Kong, Taiwan[5]
Key people
John Replogle - President, CEO[6]
Productsnatural personal care products
Number of employees
420 (2005)[7]
WebsiteBurt's Bees
File:Burtsbees.jpg
A Burt's Bees Product

Burt's Bees is an earth-friendly, personal-care products company. Originating in Maine in the 1980s, the business began by bottling and selling honey, a practice that slowly diminished as the company evolved as a corporation. Eventually, other products using honey and beeswax, including edible spreads and furniture polish, were sold, before moving into the personal care line.

In 1993, the Burt's Bees operation moved to North Carolina from Maine.

In 2003 AEA Investors has purchased 80% of Burt's Bees, a North Carolina-based Natural cosmetics company. The value of the transaction was estimated to be about $175 million.[1]

Since the private equity group involvement the products have had a much wider distribution. None of the original founders are currently involved with the company.

The current Chief Executive Officer and President is John Replogle which was effective from January 19, 2006. He was General Manager of Unilever's skin care division, Prior to joining Unilever, Replogle served as President of Guinness Bass Import Company, Managing Director of Guinness Great Britain and had several roles in Marketing, Sales and Strategy with Diageo.

Current merchandise includes lip care (e.g. lip balm, lip shimmer), facial care (e.g. cleanser, moisturizer) and body care (e.g. soap, lotion, shampoo) products.

Burt's Bees uses natural and/or organic sources, and often describe each ingredient in detail on the product. In addition, every product has a "natural bar" which gives a percentage of natural ingredients in that product.

Burt's Bees products come in regular and sample sizes which are available in natural and specialty food markets (e.g. Trader Joe's & Whole Foods Market). In 2005, the traditional pharmacy chains, CVS and Walgreens, began selling the products. They are also sold at Target and Borders Books outlets.

Burt's Outlet is the online store. There, excess or discontinued products are discounted (25-50% off).

References

  1. ^ "Our History - Burt's Bees". Retrieved 2007-09-20.
  2. ^ "Burt's Bees". Retrieved 2007-09-20.
  3. ^ "Our History - Burt's Bees". Retrieved 2007-09-20.
  4. ^ "Company FAQs - Burt's Bees". Retrieved 2007-09-20.
  5. ^ "Our History - Burt's Bees". Retrieved 2007-09-20.
  6. ^ "Burt's Bees President & CEO - John Replogle". Retrieved 2007-09-20.
  7. ^ Jones, Amanda (2005-02-10). "Burt's Bees leases more space, plans to add 50 jobs". Triangle Business Journal. American City Business Journals, Inc. Retrieved 2007-09-20. {{cite news}}: Check date values in: |date= (help); Cite has empty unknown parameter: |coauthors= (help)
  8. ^ "Our History - Burt's Bees". Retrieved 2007-09-20.

External links

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