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Kevin Lyman is an American event manager who is the founder and operator of the Kevin Lyman Group, formerly known as 4Fini, Inc., a live event production company. His most notable live production is the live music festival series Vans Warped Tour, which attracted about 750,000 people annually and was the longest-running North American festival concert tour.[1]
In the Fall Semester of 2018, Lyman started teaching at USC Thornton School of Music as an Associate Professor.[2]
Education
[edit]Kevin Lyman is a graduate of California State Polytechnic University, Pomona, with a degree in Recreation Administration.[3]
Career tours and festivals
[edit]Active tours/festivals
[edit]Previous tours and productions
[edit]- Vans Warped Tour (1995-2019)
- Watcha! Tour
- Taste Of Chaos Festival
- INTOUR
- It's Not Dead Festival
- Vans European Warped Tour
- The Rockstar Energy Mayhem Festival
- Australian Warped Tour
- Vans Warped Tour Japan
- Country Throwdown Tour
- Down From The Mountain Tour
- Taste Of Chaos
- Lollapalooza ('91-'94)
- J-Rock Revolution
- NIN (Downward Spiral Tour)
- Delta Heavy Tour
- Sprite Liquid Mix Tour
- This is Why Wurr Hot Tour
- Great High Mountain Tour
- Crusty Demons Global Assault Tour
- Vans Triple Crown
- Duffing for Dollars Charity Golf Tournament
- Eat'M Conference (Las Vegas)
- Christopher Street West Gay & Lesbian Pride Festival
- Boarding for Breast Cancer Foundation Snowboard and Music Festival
- Girlz Garage
- Neil Bogart Foundation Gala
- Z-100 "Z Zoo Plane to Puerto Rico" Event
- "320 Festival" for Mental Health a partnership with Talinda Bennington
- Recover Outloud Broadcast Las Vegas Fall 2020
- Strange 80's benefit shows 2022–24
- Summer School Tour 2024
Other productions
[edit]- In 2014, 4Fini produced the first Alternative Press (AP) Music Awards show.[4]
- Revolver Golden God Awards
Filmography
[edit]Lyman has appeared in and produced multiple TV series, movies, and documentaries including FUSE TV's series Warped Roadies (from 2012–2014), No Room For Rockstars (documentary), The Other F Word (documentary), and Alternative Press's annual AP Music Award Show (2014).[5] He is also producing the upcoming animated musical comedy Under The Boardwalk, from Paramount Animation.
4Fini Inc.
[edit]Founded by Lyman, 4Fini is a talent and brand strategy agency (4Fini Agency) and event production company (4Fini Productions) based in South Pasadena, California.[6]
4Fini produces events in North American and globally, and its Warped Tour has helped launch the careers of artists such as Eminem, Katy Perry, No Doubt, Echosmith, and Paramore.[7][8][9]
4Fini Agency
[edit]In 2014, Kevin Lyman and business partner Jerra Spence created 4Fini Agency, a full service consulting firm connecting brands with the youth market.[10][11][12]
Over the past 20 years, 4Fini has worked with youth-targeted brands including Monster Energy, Rockstar Energy, Vans, Hurley, Volcom, and retailers like Hot Topic, Journeys, and Tilly's.[4][13][14][15]
Long-term partners and sponsors include Ernie Ball (since 1996), Alternative Press (since 1999), Truth (since 2000), Trojan (partnership starting in 2000), Fuse (since 2004), and Kia (since 2008).[16][17][18][19][20]
4Fini Productions
[edit]4Fini Productions is a live production house known for producing festivals, events, award shows, and concert tours worldwide.
In 2007, Kevin Lyman's The Vans Warped Tour and its significance to the punk-rock/skate community was commemorated with a time capsule and exhibit at the Rock and Roll Hall of Fame and Museum.[21] In 2019 the exhibit reopened which ran through March 2021.
In July 2014, 4Fini produced the annual AP Music Awards at The Rock and Roll Hall Of Fame Museum.[22]
Speaking engagements
[edit]Lyman has been a speaker at SXSW 2014, Vegas Music Summit 2014, Launch Music Conference 2014, ASCAP Expo 2014, Cutting Edge Music Business Conference, Billboard's Mobile Entertainment Live!, and Digital Media Summit.[9][23][24][25][26][27][28]
References
[edit]- ^ "Coachella 2019 - Home". Coachella. Retrieved 28 January 2019.
- ^ "Kevin Lyman - USC Thornton School of Music". music.usc.edu. 4 June 2018. Retrieved 28 January 2019.
- ^ "KHP alumnus Kevin Lyman on the 15th Year of Warped Tour | C.L.A.S.S." Archived from the original on 2013-01-07. Retrieved 2014-03-21.
- ^ a b Nixon, Chris "Power to (all) the people" U-T San Diego. June 30, 2005
- ^ "Vans Warped Tour® Brings along Another Robust Line of Brand and Non-Profit Partners for 20th Anniversary Tour" Yahoo! Finance. June 9, 2014.
- ^ Cohen, Jane and Grossweiner, Bob "Industry Profile: Kevin Lyman" Celebrity Access. Retrieved Oct. 11, 2014
- ^ "It Takes a Village to Break an Artist" SXSW. Retrieved Oct. 11, 2014
- ^ Baltin, Steve "Warped Tour Returns to Its Roots" Rolling Stone. Mar. 31, 2012
- ^ a b Sylvain, Vincent "Cutting Edge Announces Kevin Lyman and Michael Kock as Keynote Speakers for New Orleans Music Business Conference" Archived 2015-02-12 at the Wayback Machine Nola Beez. June 21, 2012
- ^ Holloway, Lindsay "Webcams Gone Creative" From Entrepreneur, April 2009. March 12, 2009
- ^ "Jerra Spence Encouraging Empowerment" CBSN, BNET. Dogandpony.com. April 7, 2008
- ^ "The Warrior of Warped: Kevin Lyman" Archived 2015-02-13 at the Wayback Machine Fly Magazine. July 1, 2014
- ^ Gasperini, Kathleen "Vans Warped Tour Kicks-off to Sold-out Capacity; Producer Kevin Lyman Hints at What to Expect from America's Largest Running Tour" Archived 2015-02-12 at the Wayback Machine Music. Accessed Nov. 7, 2014
- ^ "Kevin Lyman" Billboard. Accessed Nov. 7, 2014
- ^ "Vans Warped Tour Announces Attractions and Activities" Archived 2015-02-13 at the Wayback Machine New Noise Magazine. May 31, 2013
- ^ Blaskovich, Sarah "Teens rock into national tour" Star Local Media. July 17, 2007
- ^ "The first #altpress booth at #warpedtour in 1999! #tbt #throwbackthursday" Alternative Press. Oct. 2, 2014
- ^ "Trojan Condoms sponsors Vans Warped Tour" SponsorPitch. Accessed Nov. 7, 2014
- ^ "Vans Warped Tour 2004" Mitch Schneider Organization. Feb. 9, 2004
- ^ "Vans Warped Tour® Brings along Another Robust Line of Brand and Non-Profit Partners for 20th Anniversary Tour" Yahoo! Finance. June 9, 2014
- ^ “Warped: 12 Years of Music, Mayhem and More” Rock and Roll Hall of Fame. Sept. 3, 2007
- ^ "APMAs offer more general admission tickets, expand venue, reveal more details” Alternative Press. May 19, 2014
- ^ "Schedule - sxsw.com". SXSW Schedule 2014. Retrieved 28 January 2019.
- ^ "Vegas Music Summit 2014 Announces Kevin Lyman, Hot Water Music, The Flatliners and More" Archived 2015-02-12 at the Wayback Machine
- ^ "Warped Tour founder Kevin Lyman to speak at LAUNCH Music Conference in Lancaster". PennLive.com. 8 April 2014. Retrieved 28 January 2019.
- ^ ""Kevin Lyman"". Retrieved 28 January 2019.
- ^ "Keynote Presentations Announced for Billboard's Mobile Entertainment Live! (Formerly MECCA). - Free Online Library". www.thefreelibrary.com. Retrieved 28 January 2019.
- ^ "Speaker Details for Kevin Lyman". tech-innovation-summit.com. Retrieved 28 January 2019.