Electrohome

Electrohome is perhaps best known as one of Canada's largest manufacturers of television sets in its heyday between 1949 and 1984, and continues to be a popular brand in the Canadian market.

History

Electrohome was founded in Kitchener, Ontario in 1907. The company began manufacturing and selling television sets in 1949, competing with companies such as Northern Electric and Canadian General Electric for a share of the Canadian market. Electrohome developed its reputation for its large heavy floor models boxed in hardwood cases. In 1954, the company set up the CKCO television station, which broadcasts in the Kitchener and southern Ontario region. In 1984, suffering from years of competition with Sony and other Japanese television makers, Electrohome ceased production of TV sets, and licensed the brand name to Mitsubishi Electric. Electrohome continued to assemble large screen projection systems popular with rock stars for a number of years using components from American manufacturers such as IBM and Texas Instruments. In 1996, Electrohome sold the CKCO television station to Baton Broadcasting. In 1999, Electrohome switched licensees dropping Mitsubishi Electric and allowing Citizen/Jutan to market TV's and DVD players under the Electrohome brand name. Currently, Electrohome has ceased all manufacturing, and now derives most of its income from its licensing, and has minor stock holdings in Mechdyne/Fakespace Systems which provides visualization solutions for data analysis, and Immersion Studios, a digital cinema firm.

Web site

http://www.electrohome.com/index.asp