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* 2009 – Autumn – Suzuki sold its participation in CAMI to GM<ref name=HinduCAMI>{{cite news|title=Suzuki, General Motors to end Canada partnership|url=http://www.thehindu.com/business/suzuki-general-motors-to-end-canada-partnership/article60114.ece|newspaper=The Hindu|date=4 December 209|author=AP|quote=Suzuki said on Friday it will sell its 50 percent stake in CAMI Automotive Inc. to GM for an undisclosed price. The deal marks the demise of a nearly three-decade relationship between the two companies and gives GM full control of the factory.}}</ref>
* 2009 – Autumn – Suzuki sold its participation in CAMI to GM<ref name=HinduCAMI>{{cite news|title=Suzuki, General Motors to end Canada partnership|url=http://www.thehindu.com/business/suzuki-general-motors-to-end-canada-partnership/article60114.ece|newspaper=The Hindu|date=4 December 209|author=AP|quote=Suzuki said on Friday it will sell its 50 percent stake in CAMI Automotive Inc. to GM for an undisclosed price. The deal marks the demise of a nearly three-decade relationship between the two companies and gives GM full control of the factory.}}</ref>


In 2013, Suzuki Canada announced that it would follow the US division and stop selling automobiles in Canada after the 2014 model year.<ref name="Suzuki to stop selling autos in Canada">{{cite web |url=http://business.financialpost.com/2013/03/26/suzuki-to-stop-selling-autos-in-canada/| title=Suzuki to stop selling autos in Canada |date=March 26, 2013}}</ref>
In 2013, Suzuki Canada announced that it would follow the US division and stop selling automobiles in Canada after the 2014 model year. Suzuki Canada will continue to provide parts and services to vehicles through dealer network, as well as selling motorcycles, ATV and outboard motors. <ref name="Suzuki to stop selling autos in Canada">{{cite web |url=http://business.financialpost.com/2013/03/26/suzuki-to-stop-selling-autos-in-canada/| title=Suzuki to stop selling autos in Canada |date=March 26, 2013}}</ref>


==OEM deals==
==OEM deals==

Revision as of 17:13, 18 September 2013

For other uses, see Suzuki (disambiguation).

Suzuki Motor Corporation
Company typePublic (TYO: 7269)
ISINJP3397210000 Edit this on Wikidata
IndustryAutomotive
Founded1909 (as Suzuki Loom Works)
FounderMichio Suzuki
Headquarters
Hamamatsu, Shizuoka
,
Japan
Area served
Worldwide
Key people
Osamu Suzuki, (Chairman & CEO)[1]
Products
Production output
Increase 2,878,000 Automobiles (FY2012) [2]
Decrease 2,269,000 Motorcycles and ATVs (FY2012) [2]
RevenueIncrease ¥2,578.3 billion (FY2012) [3]
(US$26.27 billion)
Increase ¥80.4 billion (FY2012) [3]
(US$819 million)
Total assetsIncrease ¥2,487.6 billion (FY2012) [3]
(US$25.34 billion)
Number of employees
Increase 14,405 (March 2013) [4]
Subsidiaries
List
Websitewww.globalsuzuki.com
www.suzuki.co.jp

Suzuki Motor Corporation (スズキ株式会社, Suzuki Kabushiki-Kaisha)[5] is a Japanese multinational corporation headquartered in Minami-ku, Hamamatsu, Japan,[6] which specializes in manufacturing automobiles, four-wheel drive vehicles, motorcycles, all-terrain vehicles (ATVs), outboard marine engines, wheelchairs and a variety of other small internal combustion engines. In 2011, Suzuki was the tenth biggest automaker by production worldwide.[7] Suzuki employs over 45,000 and has 35 main production facilities in 23 countries and 133 distributors in 192 countries.[citation needed] According to statistics from the Japan Automobile Manufacturers Association (JAMA), Suzuki is Japan's second-largest manufacturer of small cars and trucks.

History

Headquarters in Hamamatsu

In 1909, Michio Suzuki (1887–1982) founded the Suzuki Loom Works in the small seacoast village of Hamamatsu, Japan. Business boomed as Suzuki built weaving looms for Japan's giant silk industry.[8] In 1929, Michio Suzuki invented a new type of weaving machine, which was exported overseas. Suzuki filed as many as 120 patents and utility model rights.[citation needed] The company's first 30 years focused on the development and production of these exceptionally complex machines.[citation needed]

Despite the success of his looms, it occurred to Suzuki that his company would benefit from diversification and he began to look at other products. Based on consumer demand, he decided that building a small car would be the most practical new venture. The project began in 1937, and within two years Suzuki had completed several compact prototype cars. These first Suzuki motor vehicles were powered by a then-innovative, liquid-cooled, four-stroke, four-cylinder engine. It featured a cast aluminum crankcase and gearbox and generated 13 horsepower (9.7 kW) from a displacement of less than 800cc.

With the onset of World War II, production plans for Suzuki's new vehicles were halted when the government declared civilian passenger cars a "non-essential commodity." At the conclusion of the war, Suzuki went back to producing looms. Loom production was given a boost when the U.S. government approved the shipping of cotton to Japan. Suzuki's fortunes brightened as orders began to increase from domestic textile manufacturers. But the joy was short-lived as the cotton market collapsed in 1951.

Faced with this colossal challenge, Suzuki's thoughts went back to motor vehicles. After the war, the Japanese had a great need for affordable, reliable personal transportation. A number of firms began offering "clip-on" gas-powered engines that could be attached to the typical bicycle. Suzuki's first two-wheel ingenuity came in the form a bicycle fitted with a motor called, the "Power Free." Designed to be inexpensive and simple to build and maintain, the 1952 Power Free featured a 36 cc, one horsepower, two-stroke engine.[9] An unprecedented feature was the double-sprocket gear system, enabling the rider to either pedal with the engine assisting, pedal without engine assist, or simply disconnect the pedals and run on engine power alone. The system was so ingenious that the patent office of the new democratic government granted Suzuki a financial subsidy to continue research in motorcycle engineering, and so was born Suzuki Motor Corporation.

In 1953, Suzuki scored the first of many racing victories when the tiny 60 cc "Diamond Free" won its class in the Mount Fuji Hill Climb.[9]

1955 Suzulight

By 1954, Suzuki was producing 6,000 motorcycles per month and had officially changed its name to Suzuki Motor Co., Ltd. Following the success of its first motorcycles, Suzuki created an even more successful automobile: the 1955 Suzuki Suzulight. Suzuki showcased its penchant for innovation from the beginning. The Suzulight included front-wheel drive, four-wheel independent suspension and rack-and-pinion steering—features not common on cars until three decades later.

Volkswagen AG completed the purchase of 19.9% of Suzuki Motor Corporation's issued shares on 15 January 2010, Volkswagen AG is the biggest shareholder in Suzuki.

Leadership

The company was founded by Michio Suzuki;, its current Chairman and CEO is Osamu Suzuki,[1] the fourth mukoyōshi in a row to run the company,[10]

Timeline

The Suzuki company started in 1909 as a manufacturer of looms for weaving silk and cotton. Before the Hayabusa and GSX-R motorcycles, before the QuadRunner, before it dominated the racetrack, Suzuki made a motorized bicycle with a two-stroke engine. Even after producing its first car in 1955 the company didn’t have an automobile division until 1961.[11] Today Suzuki is among the world’s largest automakers, and a major brand name in important markets, including Japan and India, but no longer sells cars in North America.[12]

1909—1959

Michio Suzuki
  • 1920: Company is reorganized, incorporated, and capitalized at ¥500,000 as Suzuki Loom Manufacturing Co. with Michio Suzuki as president.[13]
  • 1940: Takatsuka Plant is built in Kami-mura, Hamana-gun, Shizuoka, Japan.[6][13]
  • 1945: Plants close due to severe war damage. Company offices move to the Takatsuka Plant site.[13]
  • 1947: Head office moves to the present address.[6][13]
  • 1949: Company lists on the Tokyo, Osaka and Nagoya Stock Exchanges.[13]
  • 1950: Company has financial crisis due to labor difficulties.[13]
  • 1952: "Power Free" motorized bicycle marketed.[9][11]
  • 1953: Introduction of Diamond Free 60cc, 2-cycle motorized bicycle, displacement subsequently increases to 70cc.[14]
  • 1954: Company name changed to Suzuki Motor Co., Ltd.[13]
  • 1955: Introduction of Colleda COX 125cc 4-stroke single-cylinder,[14] and Colleda ST 125cc, two-stroke single-cylinder motorcycles.
    • Suzulight (360cc, two-stroke) front wheel drive car introduced at the start of Japan's minivehicle age.[15]
  • 1957: Michio Suzuki designated as adviser, and his son Shunzo Suzuki appointed as company president.[13][16]
  • 1958: S mark adopted as corporate emblem.[13]
  • 1959: Launch of Colleda Sel Twin (2-cylinder) 125cc, two-stroke motorcycle with electric starter.[17]
    • Introduction of commercial version of Suzulight 360cc, two-stroke minivehicle.[13]

1960—1969

  • 1961: Separation of the loom machine division from the motor company, as Suzuki Loom Manufacturing Co.[13]
  • 1962: First victory in the inaugural season of 50 cc Grand Prix motorcycle racing comes at the end of a three-way battle between Suzuki, Honda and Kreidler at the Isle of Man TT. The winning RM62 machine was ridden by Ernst Degner who had defected from the East German MZ team to Suzuki the previous year.[19][20]
  • 1963: Mitsuo Itoh makes history as the first Japanese rider to win the Isle of Man TT, when he takes the lead on the last lap of the 50cc race after Suzuki teammate Degner breaks down. Suzuki wins both the rider's and manufacturer's championships, in both 50cc and 125cc classes, for this season of World Grand Prix motorcycle racing.[19][21]
    • Subsidiary company opens in Los Angeles, to enter the American motorcycle market, as U.S. Suzuki Motor Corp.[22]
  • 1965: Enters outboard motor market with the launch of D55 5.5hp, two-stroke engine.[13]
    • Introduction of Fronte 800 two-stroke subcompact passenger vehicle.[23]
    • T20 motorcycle introduced as "the fastest 250cc motorcycle in the world," aimed at the US market but gets worldwide attention.[24]
Suzuki T500 at the Salon de la moto 2011 in Paris
  • 1967: Thailand gets the first motorcycle assembly plant outside Japan, creating Thai Suzuki Motor Co., Ltd.[13]
  • 1968: After a winning 1967 season, the Suzuki motorcycle race team withdraws from World Grand Prix due to changes in FIM rules. Hans-Georg Anscheidt rides a 1967 machine in 1968 as a privateer, for the seventh season of Suzuki GP championships.[19]
    • Introduction of Carry Van 360cc, two-stroke minivan with a full cab over design.[13]
    • Launch of T500 motorcycle with an air-cooled parallel-twin 500cc engine, the largest displacement of any two-stroke at the time.[24]
  • 1969: Motorcycle plant built in Oyabe, Toyama, Japan.[13]

1970—1979

Suzuki Jimny LJ10
  • 1970: Foundry is built in Ogasa, Shizuoka, Japan; automobile plant is built in Kosai, Shizuoka.[26][27]
    • Frank Whiteway easily wins the 500cc class at the Isle of Man TT race on a production T500 motorcycle prepared by Eddie Crooks.[28]
    • LJ10, the first mass-production 4x4 domestic mini-car, becomes available in Japan, powered by a 360cc twin cylinder air-cooled two-stroke engine.[29][30]
  • 1971: Production plant for medium to large motorcycles is built in Toyokawa, Aichi, Japan.[18][27]
  • 1972: Suzuki Parts Manufacturing Company, Ltd., is established in Akita Prefecture, Japan.[27]
    • The Hustler 400 (TS400) motorcycle released as a street version of the TM400.[32]
  • 1973: Jitsujiro Suzuki appointed as president, and Shunzo Suzuki appointed as chairman.
  • 1974: Indonesian subsidiary established in Jakarta as P.T. Suzuki Indonesia Manufacturing.[27]
    • Company enters into medical equipment field with launch of the Suzuki Motor Chair Z600 motorized wheelchair.[27]
    • Expansion into the housing field initiated with Suzuki Home marketing two models of prefab "Mini-House" and three types of storage sheds.[27]
    • RE5 introduced as the first Japanese motorcycle with a rotary engine in the world.[34]
  • 1975: Delays in compliance with car emission regulations cause severe difficulties for the company.[27]
    • Philippine distributor Rufino D. Antonio and Associates institute a joint venture with Suzuki (Japan) under the name of Antonio Suzuki Corporation, to expand motorcycle sales in the Philippines.[35]
    • LJ50 (Jimny) 4x4 released in Australia with a more powerful, export-only, 550 cc liquid cooled two-stroke straight-three engine.[36][30]
    • RM125 introduced as a production version of the works machine RA75 on which Gaston Rahier won the 125cc World Motocross GP championship. From 1975 to 1984, Suzuki dominates this class 10 years in a row with Gaston Rahier, Akira Watanabe, Harry Everts, Eric Geboers and Michele Rinaldi.[32]
    • Assembly outside of Japan commences for the first time, in Pakistan.[37] Assembly kits of the ST90 Carry and LJ80 (Jimny) are shipped, both with 800 cc engines.[38] Production and sales were done by two local entities (Sind Engineering and Naya Dauer Motor) under the auspices of PACO (Pakistan Automobile Corporation).[38][37]
  • 1976: GS Series motorcycles released, the GS750 and GS400 are the first four-stroke machines from Suzuki in 20 years.[32]
  • 1977: Debut of Cervo two-stroke minivehicle for domestic market, export version introduced the next year with four-stroke engine.[27]
    • Last of the LJ utility 4x4 series, the LJ80, gets a new four-cylinder water-cooled 800cc four-stroke engine, and is exported to Australia and Europe the following year.[40][30]
  • 1978: Appointment of Osamu Suzuki as president, Jitsujiro Suzuki appointed as chairman.[27]
  • 1979: Alto two-stroke minivehicle introduced.[27] This car was a massive success, propelling Suzuki into seventh place amongst Japanese car and truck manufacturers, and helped the company's bargaining position when later linking up with Isuzu and General Motors.[41]

1980—1989

  • 1980: Suzuki Australia Pty. Ltd. established in Sydney, Australia.[42]
Suzuki Katana GSX1100
Suzuki Mighty Boy
  • 1983: Jitsujiro Suzuki steps down from the chairmanship.[43]
Maruti 800/Suzuki Mehran, manufactured and sold in India by Maruti Suzuki and assembled/distributed in Pakistan by Pak Suzuki Motors [37]
  • 1984: Suzuki New Zealand Ltd. established in Wanganui, New Zealand. Suzuki France S.A. is established in Trappes, France. Suzuki Motor GmbH Deutschland is established in Heppenheim, Germany.[43]
    • Suzuki starts exporting 1-liter Cultus to U.S. automaker General Motors Corp.[59]
    • An upgraded SJ 4x4, with a 1.3 liter four cylinder engine and a five-speed gearbox, is released. The SJ413 is sold in the U.S. market (as the Samurai) the following year, and ultimately in over 100 countries.[60][61][62]
    • Suzuki signs a car production technical assistance contract with China National Aero-Technology Import & Export Corporation.[43]
    • Introduction of the GSX-R750 motorcycle with an oil-cooled 4-cylinder DOHC engine.[63]
  • 1985: Aggregate sales of Alto in Japan reach 1 million units.[64]
  • 1986: American Suzuki Motor Corp. is established in Brea, CA, to consolidate operations in USA.[43]
    • Suzuki reaches an agreement with General Motors Corp. of Canada for cooperation in establishment of a joint venture company.[68]
  • 1987: Aggregate car exports from Japan reach 2 million units. Annual global sales of automobiles reach 1 million units.[43]
    • Cultus/Swift production began in Colombia.[citation needed]
    • Suzuki reaches an agreement with Mazda Motor Corp. for cooperation in production of micro-mini vehicles.[69]
  • 1988: Escudo (Vitara/Sidekick) 1.6 liter, 4-cycle compact 4x4 vehicle debuts.[70]
  • 1989: Aggregate car production reached 10 million units.[43]

1990—1999

"A gem set in the Suzuki world." The plant in Esztergom, Hungary is built on a site covering some 350,000 square metres (3,800,000 sq ft) [73]
  • 1990: Company changes its name to Suzuki Motor Corporation.[74]
    • Kei car standards are upgraded. New mini-vehicles are released under the latest specifications: engine capacity raised to 660cc; overall length extended to 10.8 feet (3.3 m).[75]
  • 1991: Consolidated sales reach ¥1 trillion.[74]
    • Suzuki signs a car production contract in Hungary, establishing Magyar Suzuki Corporation.[73][76]
    • Production of Suzuki cars begins in Korea through a technical tie-up with Daewoo Shipbuilding and Heavy Machinery Ltd.[77]
    • Cappuccino mini two-seater convertible debuts.[78]
  • 1992: Production of Suzuki cars begins at the new plant of Pak Suzuki Motor Co., Ltd. in Karachi, Pakistan.[74]
    • Production and sales of Hungarian-built Suzuki cars begin.[73]
    • Suzuki becomes a 50% partner in Maruti Udyog.[79]
  • 1993: Aggregate (i.e., sum-total) motorcycle production at Thai Suzuki Motor Co., Ltd. reaches 2 million units.[74]
  • 1994: Aggregate sales of Suzuki cars in Japan reach 10 million units, Maruti Udyog Ltd. of India aggregate car production reach 1 million units.[74]
    • Suzuki and Isuzu Motors Ltd. agree to dissolve their business tie-up.[74]
  • 1995: Aggregate sales of Suzuki minivehicles in Japan reach 10 million units, aggregate motorcycle exports rom Japan reached 20 million units.[74]
    • Suzuki pulls out of its capital tie-up with Santana S.A. in Spain but continues car-related technical cooperation.[74]
  • 1996: Aggregate sales of Carry in Japan reach 3 million units.[74]
    • Start of production in Vietnam (Motorcycles and automobiles). Production of Suzuki Motorcycles begins at Jinan Qingqi Suzuki Motorcycle Co., Ltd., China.[74]
  • 1997: Achieved 10 million cumulative automobile sales for overseas market.[74]
Suzuki Hayabusa GSX1300R
  • 1998: Suzuki and General Motors Corporation agree on joint development of compact vehicles, both companies agree to strengthen their business tie-up and form a strategic alliance. GM changes its equity stake in Suzuki from 3.3% to 10%.[87]
    • Suzuki and the Indian government settle their dispute over the Indian government's appointment of a senior executive at Maruti Udyog Ltd.[88]
    • Chongqing Chang'an Suzuki Automobile Co., Ltd. received official approval from the Chinese government for production of passenger cars.[74]
    • A new joint venture with the Burmese Government starts a plant in Yangon for manufacturing spare parts.[89]
    • Introduction of GSX 1300R Hayabusa 1299cc, 4-cycle motorcycle.[90]
  • 1999: Aggregate motorcycle production reaches 40 million units, aggregate sales of Wagon R in Japan reach 1 million units.[74]
    • Jiangxi Changhe Suzuki Automobile Co., Ltd. receives official approval from the Chinese government for production of commercial vehicles.[74]

2000—2009

  • 2000: The corporation commemorates its 80th anniversary.[91]
  • 2001: Launch of Suzuki Liana/Aerio.[92]
    • Aggregate worldwide sales of Jimny/SJ reaches 2 million units, production of Alto reaches 4 million units.[92]
    • Suzuki achieves "Zero-Level" target of landfill waste.[92]
  • 2002: Achieved 30 million cumulative automobile sales for worldwide market.[93]
Suzuki's Concept S2 previews design concepts for the second generation Swift at the 2003 Osaka Auto Messe
  • 2003: Suzuki is No.1 in Kei car sales for the 30th consecutive year and Twin, the first hybrid Kei car in Japan, marketed.[95]
  • 2004: Aggregate domestic automobile sales reach 15 million units.[96]
  • 2005: Aggregate car production at Maruti Udyog Ltd. reaches 5 million units, and aggregate motorcycle production in Indonesia also reaches 5 million units.[100]
  • 2006: New XL7 is marketed particularly to the North American market.[105]
    • GM divests, selling 92.36 million shares and reducing their stake to 3%.[105]
  • 2007: Aggregate domestic automobile sales reach 15 million units.[106]
  • 2008: GM divests its remaining 3% stake in Suzuki.[107]
  • 2009: 100th anniversary of the Suzuki brand name.[16]
    • Suzuki introduces its first production pickup truck called the Equator.[108]
    • Volkswagen AG and Suzuki reach a common understanding to establish a close long-term strategic partnership.[109]
    • November: Suzuki breaks ground on a new 650,000 sq.m. factory in Eastern Seaboard Industrial Estate in Rayong Province, Thailand, the 20 billion yen investment for eco-car production to start in March 2012.[108]

2010—

  • 2010: Aggregate sales of Suzuki cars in Japan reach 20 million units.[110]
    • Its plant in Yangon, Burma was closed after the joint venture with the government between 1998 and 2010 had expired.[89]
    • Volkswagen AG completed the purchase of 19.9% of Suzuki's outstanding shares.[111]
  • 2011: Suzuki announces Indonesia will become a regional production base with investment up to $800 million over the next few years.[112]
    • Suzuki terminates the Framework Agreement with Volkswagen AG in accordance with the terms of that agreement, and commences arbitration proceedings for return of Suzuki shares held by Volkswagen AG.[113]
  • 2012: Aggregate domestic sales in India by Maruti Suzuki reaches 10 million units. Aggregate domestic sales of minivehicles in Japan reaches 20 million units.[114]
    • January: Suzuki announces plans to build a new engine factory as the third factory in Indonesia to fulfill the fast-growing Southeast Asian market. On a 1.3 million square-metre site in an industrial park outside Jakarta, Suzuki has spent 10 billion yen with the potential to reach 30 billion yen.[115]
    • March: Suzuki Motor Thailand starts production and sales of the new Swift compact car.[114]
    • November: American Suzuki Motor Corp. files for Chapter 11 bankruptcy protection. Owing to its focus on small cars, a strong yen and stringent US safety regulations which have hurt growth, Suzuki Motors announces it will discontinue building autos for the US market and focus instead on motorcycles, ATVs and marine equipment.[116] U.S. sales had peaked in 2007 but had dropped to a quarter of that by 2011.[117][118]
    • Suzuki got the approval for setting up a new factory and revive its plant in Yangon. This will resume its vehicle and spare part production in Myanmar which was closed in 2012.[89]
    • One-Millionth commemorative edition GSX-R1000 model celebrates a million motorcycles produced in the Suzuki GSX-R series since 1985.[119]
Suzuki's new, larger SX4 at the 2013 Geneva Motor Show
  • 2013:
    • 50th anniversary Special Edition GSX-R1000 model celebrates Suzuki's 1963 entry into the U.S. motorcycle market.[120]
    • March: In spite of a 2012 statement to the contrary,[121] Suzuki Canada Inc. announced it would discontinue its auto-building operations in Canada as part of its Chapter 11 bankruptcy proceedings in the U.S. It was contemplated that the sale of motorcycles, ATVs and marine equipment would continue in Canada as well as in the U.S.[122]
    • Debut of the second-generation SX4 crossover vehicle at the 83rd Geneva International Motor Show.[123]

Maruti Suzuki

Main article: Maruti Suzuki
Maruti Suzuki's A-Star vehicle during its unveiling in Pragati Maidan, Delhi. A-Star, Suzuki's fifth global car model, was designed and is made only in India.[124] Besides being the largest Suzuki-branded company in terms of car sales, Maruti Suzuki also acts as Suzuki's leading research and development arm outside Japan
Maruti Swift in India.
Maruti Baleno Rally Car in Mysore Safari Rally in 2005.

Based in Gurgaon, Harayana, Maruti Suzuki India Limited is an Indian automobile manufacturer that is a subsidiary of Japanese automaker Suzuki Motor Corporation.[125] Maruti Suzuki produced 1,133,695 units between April 1, 2011 and March 30, 2012.[126] The Suzuki Motor Corporation owns 54.2% of Maruti Suzuki and the rest is owned by various Indian public and financial institutions. The company was incorporated in 1981 and is listed on the Bombay Stock Exchange and National Stock Exchange of India.[127]

Maruti Suzuki was born as a Government of India-led company named Maruti Udyog Limited, with Suzuki as a minor partner, to make lower priced cars for middle class Indians. Over the years, the product range has widened and ownership has changed hands as the customer has evolved.

Maruti Suzuki offers models ranging from the Maruti 800 to the premium sedan Maruti Suzuki Kizashi and luxury SUV Maruti Suzuki Grand Vitara. Maruti 800 was the first model launched by the company in 1983 followed by mini-van Maruti Omni in 1984. Maruti Gypsy, launched in 1985, came into widespread use with the Indian Army and Indian Police Service becoming its primary customers. The short-lived Maruti 1000 was replaced by Maruti Esteem in 1994.

Maruti Zen, launched in 1993, was the company's second compact car model. The company went on to launch another compact car Maruti Wagon-R followed by Maruti Baleno in 1999. It was later replaced by the Suzuki SX4.

In 2000, Maruti Alto was launched. The Maruti models include Maruti Suzuki Grand Vitara, launched in 2003, Maruti Versa, launched in 2004, Maruti Suzuki Swift, launched in 2005, Maruti Zen Estilo and Maruti Suzuki SX4, launched in 2007.

On 14 February 2011, Maruti announced that it had achieved one million total accumulated production volume of the Alto. The Alto has reached the million units mark in just seven years and five months since its launch on September 2000. The last half of the million was achieved in 25 months. The Alto became the third car by Maruti Suzuki stable to cross the million units mark, following the Maruti 800 and the Omni.

In January 2012 at the New Delhi Auto Expo, Maruti presented a new car called the Maruti Suzuki XA Alpha,[128][129][130] to commence production in mid-late 2013.

Maruti Exports Limited is Maruti's exporting subsidiary and, as such, does not operate in the domestic Indian market except in its capacity as an exporter for Maruti Suzuki and for the international Suzuki Motor Corporation as well as their other affiliates. The first commercial consignment of 480 cars were sent to Hungary. By sending a consignment of 571 cars to the same country, Maruti crossed the benchmark of 3,000,000 cars. Since its inception export was one of the aspects the government has been keen to encourage.

American Suzuki Motor Corp.

American Suzuki headquarters is located in Brea, California. The company announced in November 2012 that it would stop selling cars in the United States.[131][132]

Through an agreement with General Motors, Suzuki began selling a version of their Suzuki Cultus in the United States as the Chevrolet Sprint in 1985. This model was initially sold as a 3-door hatchback and would be Chevrolet's smallest model.

2004 Suzuki XL-7

The Samurai was also introduced in 1985 for the 1986 model year and was the first car introduced to the United States by the newly created American Suzuki Corp. No other Japanese company sold more cars in the United States in its first year than Suzuki. The Samurai was available as a convertible or hardtop and the company slogan was Never a Dull Moment. The Samurai was successful until Consumer Reports alleged the Samurai of being susceptible to roll over in a 1988 test. This led to a much publicized 1996 lawsuit, not settled until 2004.

In 1989, American Suzuki introduced the Swift which was the 2nd generation Suzuki Cultus. The Swift was available as a GTi and GLX hatchback with a 4-door sedan following in 1990. A new small SUV called the Sidekick was also introduced in 1989. 1991 saw the introduction of the 4-door Suzuki Sidekick, the first 4-door mini-SUV in North America. The Swift and Sidekick were cousins to GM's Geo Metro and Geo Tracker and were mostly produced in Ingersoll, Ontario, Canada by Suzuki and GM's joint venture, CAMI. The Swift GT/GTi and 4-door models were imported from Japan. Negative evaluations from Consumer Reports of the Suzuki Samurai led to some temporary setbacks at American Suzuki as annual sales in the following years dropped to below 20,000 units.

In 1995, American Suzuki introduced the Esteem and redesigned the Swift. The Swift GT was dropped and this version Swift was specific only to North America where it was built at CAMI. These models were the first Suzuki vehicles to be marketed in North America with dual front airbags. A station wagon version of the Esteem was introduced in 1996. Worldwide Suzuki production reached more than 975,000 cars this[which?] year.

Also in 1996, American Suzuki released the 2-door SUV X-90 and a revised Sidekick Sport model with dual airbags, a 120 hp (89 kW) 1.8 liter engine, 16 inch wheels and two-tone paint. The Sidekick was replaced by the Vitara and the Grand Vitara for 1999. The Grand Vitara would be Suzuki's first model with a V6-cylinder engine and available 4-wheel ABS brakes.

The Grand Vitara XL-7 was introduced in 2001 as a stretched version of the Grand Vitara. The Grand Vitara XL-7 had a larger 2.7 liter V6-cylinder engine and 3-row seating. This would be Suzuki's largest vehicle to date.

The Swift was dropped from the model lineup in 2001 and the Esteem was replaced in 2002 by the new Aerio, which was offered as a 4-door sedan and 5-door crossover with 4-wheel drive as an option.

In 2004, General Motors and Suzuki jointly purchased the bankrupt Daewoo Motors renaming the venture GMDAT. American Suzuki rebadged the compact Daewoo Nubira/Daewoo Lacetti as the Forenza and the mid-size Daewoo Magnus as the Verona. The Forenza gained station wagon and hatchback body style in 2005, with the hatchback sold under the Reno name.

2006 was the first year American Suzuki sold more than 100,000 vehicles in the United States. Suzuki redesigned the Grand Vitara in 2006 as well as introduced the all-new Suzuki SX4 and Suzuki XL7 in 2007. The Suzuki SX4 is produced as a joint venture with Fiat and the XL7 (notice the shortening of the name from Grand Vitara XL-7) was produced as a joint venture with GM at CAMI Automotive Inc. in Ingersoll. Suzuki put XL7 production on indefinite hiatus in mid-2009 due to low demand and subsequently sold off its share of CAMI back to GM later that year.

Despite a difficult domestic US automarket, Suzuki has been keeping pace with its 2007 sales numbers including recording their best May ever in May 2008.[133]

In 2009, Suzuki sales dropped 48.5%,[134] following a 17% sales drop in 2008.[135] Suzuki did not import any 2010 model year street motorcycles into the US, with dealers instead relying on unsold stock from the 2009 model year.[136][137] New street motorcycle models to the US resumed for the 2011 model year.[138]

In November 2012, Suzuki announced that its US division would file for bankruptcy and would stop selling automobiles in the United States. It plans to continue to sell motorcycles, ATVs, and marine products in the US.[131] In ten months of 2012, Suzuki only sold 21,188 automobiles in the US. The combination of a strong yen and Suzuki's own limited offering of models has been blamed for the downturn.[132]

Pakistani Suzuki Motor Company Limited

Following the terms of the Joint Venture Agreement between Suzuki Motor Corporation of Japan (SMC) and Pakistan Automobile Corporation (PACO), Pak Suzuki Motor Company Limited (PSMCL) was incorporated as a public limited company in August 1983.[139]

The new company assumed the assets including production facilities of Awami Autos Limited. PSMCL started commercial operations in January 1984 with the primary objective of passenger cars, pick ups, vans and 4x4 vehicles.

The groundbreaking ceremony of the company’s green field automobile plant at Bin Qasim was performed by the then Prime Minister of Pakistan in early 1989.

On completion of first phase of this plant in early 1990, in-house assembly Suzuki engines started. The new plant was completed in 1992, and Suzuki production was transferred to new plant – and three-box 1,300 cc Margalla car was also added to its range of production.

In September 1992 the company was privatized and placed directly under the Japanese Management. At the time of privatization SMC increased its equity from 25% to 40% Subsequently, SMC progressively increased its equity to 73.09% by 31 December 2001.

The Bin Qasim Plant further expanded its production capacity to 50,000 vehicles per year in July 1994 and 300,000 vehicles had been manufactured at this plant by December 2003.

Suzuki Canada Inc.

  • 1973 – 1 June, Suzuki Canada Ltd. was incorporated with offices at Downsview, Ontario. Product lines included motorcycles, parts and accessories to Suzuki dealers throughout Canada.
  • 1974 – Vancouver branch office and warehouse inaugurated to service dealers in western Canada.
  • 1980 – Autumn – Suzuki Canada began its automotive sales with the marketing and sales of four-wheel-LJ80 in eastern Canada. 1 November, the name of company changed from Suzuki Canada Ltd. to Suzuki Canada Inc.
  • 1982 – Introduction of a line of Suzuki all-terrain vehicles (ATVs) in Canada.
  • 1983 – Introduction of a line of Suzuki outboard motors in western Canada. 1 February 1983 – Western Branch moved to enlarged facilities in Richmond, British Columbia.
  • 1984 – Began the sales of 'Suzuki Forsa' (Suzuki Cultus) automobile.
  • 1986 – A $600 million Suzuki-GM joint venture CAMI Automotive Inc. announced for the manufacturing of vehicles. Production was set to begin in 1989 at Ingersoll, Ontario.
  • 1987 – 25 January – Suzuki Canada Inc. moved to a new 110,000 sq ft (10,000 m2). head office and warehouse facility at Richmond Hill, Ontario.
  • 1988 – Autumn – Suzuki began selling the CAMI-built 2-door Suzuki Sidekick.
  • 2009 – Autumn – Suzuki sold its participation in CAMI to GM[140]

In 2013, Suzuki Canada announced that it would follow the US division and stop selling automobiles in Canada after the 2014 model year. Suzuki Canada will continue to provide parts and services to vehicles through dealer network, as well as selling motorcycles, ATV and outboard motors. [141]

OEM deals

Since 1985, Suzuki has shared or produced automobiles for other manufacturers around the world.

Automobiles

Concept automobiles

GSX-R/4 concept car

The GSX-R/4 concept car was presented in 2001. It is fitted with a 1,300 cc engine taken from the GSX1300R Hayabusa motorcycle.

Motorcycles

Suzuki's flagship motorcycle, the GSX1300R Hayabusa

Suzuki started manufacturing motorcycles in 1952, the first models being motorized bicycles. During the 1950s, 1960s and the better part of the 1970s, the company manufactured motorcycles with two-stroke engines only, the biggest two-stroke model being the water-cooled triple-cylinder GT750.

A large factor in Suzuki's success in two-stroke competition was the East German Grand Prix racer Ernst Degner, who defected to the West in 1961,[142] bringing with him expertise in two-stroke engines from the East German manufacturer MZ. Suzuki hired Degner, and he won the 50 cc class F.I.M. road racing World Championship for them in the 1962 season. Suzuki became the first Japanese manufacturer to win a motocross world championship when Joel Robert won the 1970 250 cc title. In the 1970s, Suzuki established themselves in the motorcycle racing world with Barry Sheene and Roger De Coster winning world championships in the premier 500 cc division in road racing and motocross respectively. Suzuki continues to compete in MotoGP and last won the title in the 2000 season. Since 2006, the team is sponsored by Rizla and is known as Rizla Suzuki MotoGP team. On 18 November 2011, Suzuki announced that the GP racing was suspended, partly due to natural disasters and recession, until 2014.[143]

It was not until 1976 that Suzuki introduced its first motorcycle with a four-stroke engine, the GS400 and GS750.

In 1994, Suzuki partnered with Nanjing Jincheng Machinery to create a Chinese motorcycle manufacturer and exporter called Jincheng Suzuki.

Models

Main article: List of Suzuki motorcycles

Notable Suzuki motorcycles include some of the following:

  • Hayabusa (GSX-1300R) – a sport motorcycle capable of 190 mph (310 km/h) in 1999, and limited to 186 mph (299 km/h) since 2001.
  • GSX-R1000 – currently the largest model of the GSX-R series, first launched in 2001.
  • GSX-R750 – the grandfather of the GSX-R1000, this designation is more than 25 years old and this model is being updated/redesigned entirely every two to four years.
  • GSX-R600 – a smaller version of the GSX-R750.
  • GSX-650F – introduced in 2008, this new sport touring model fills the void of the retired Katana. The 2009 model has ABS as a standard feature.
  • SV650 – introduced in 1999 as a budget entry in the emerging naked bike market and, as of 2008, offered both naked and fully faired. Since 2009 it is also offered in the Gladius variant.
  • Burgman – series of urban scooters with engine capacities from 125 cc up to 638 cc produced in Japan, Italy and Spain.
  • RGV250 – the road-racing replica of Kevin Schwantz's RGV500 GP race bike
  • DL-650 V-Strom – a dual-sport motorcycle

All-terrain vehicles (ATVs)

A 2004 LT-Z400 with custom modifications.

Event sponsorship

Suzuki is a major sponsor of luge, biathlon, and cross country skiing sporting events. They also the current title sponsor of ASEAN Football Championship.

See also

References

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  3. ^ a b c "Financial Results for FY2012" (PDF). Suzuki Motor Corporation. 9 May 2013. Retrieved 21 August 2013.
  4. ^ "Outline". Global Suzuki. Suzuki Motor Corporation. Retrieved 22 August 2013.
  5. ^ Suzuki is pronounced [su͍zu͍kiꜜ] in Japanese, with a high tone on the last syllable [ki], followed by a downstep. It is pronounced /səˈzuːki/ sə-ZOO-kee in English, with a stressed zu. This pronunciation is used by the Suzuki company in marketing campaigns directed towards English-speakers.
  6. ^ a b c "Head Offices & Takatsuka Plant". Global Suzuki. Suzuki Motor Corporation. Retrieved 5 September 2013. 300, Takatsuka-cho, Minami-ku, Hamamatsu City, JAPAN 432-8611
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  8. ^ "Cars are a sideline for Suzuki; sport-utes carry the load". Automotive News. No. 5656. 29 April 1996. pp. S72(2).
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  10. ^ Seth, Radhika (19 September 2012). "Adult adoptions makes perfect business sense". Japan Daily Press. Retrieved 17 April 2013. Even the most prominent businesses like Toyota and Suzuki, camera-maker Canon and soy sauce firm Kikkoman have a tradition of adopting sons to continue the family business. The current chairman and CEO of Suzuki, Osamu Suzuki is the fourth adopted son in a row to run the company.
  11. ^ a b Atiyeh, Clifford (12 July 2012). "Is Suzuki Quitting the U.S. Car Market?". MSN Autos. Microsoft. Retrieved 21 August 2013. Suzuki's American division, famous for motorcycles and ATVs, is struggling mightily to sell cars.
  12. ^ McClearn, Matthew (19 April 2013). "The Ode: North American Suzuki cars (1980–2013)". Canadian Business. Retrieved 21 August 2013. American Suzuki filed for bankruptcy on Nov. 5, 2012. Suzuki Canada scrambled to reassure dealers, employees and customers it would drive safely past the wreckage. That was wishful thinking.
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  15. ^ "Suzulight SS". 240 Landmarks of Japanese Automotive Technology. Society of Automotive Engineers of Japan, Inc. Retrieved 12 September 2013. This was Japan's first proper 4-wheeled minicar. It was released in October 1955 with a 2-stroke, 360 cc engine. The 'Suzu' of the name was an abbreviation of its manufacturer, Suzuki, and 'light' indicated both the nimble operation of the car and evoked an image of illumination. The Suzulight was the first Japanese vehicle to successfully mount a 2-stroke engine in a 4-wheeled car, and it was also the first wholly Japanese vehicle to use a front-engine front-wheel drive set up.
  16. ^ a b c English, Bob (13 August 2009). "Suzuki celebrates its 100th anniversary". MSN Canada. Retrieved 25 August 2013. Given the current global economic downturn, all bets are off on reaching its sales target, but Suzuki's Canadian operation is currently operating with the throttle wide open nevertheless.
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  20. ^ "TT 1962". The official Isle of Man TT website. Isle of Man Department of Economic Development. Retrieved 24 August 2013. The two-lap 50cc race was regarded as a bit of a giggle by some cynics, but they could not have been proved more wrong as the Grand Prix battles between Suzuki, Honda and Kreidler spilled on to the Mountain Course.
  21. ^ "TT 1963". The official Isle of Man TT website. Isle of Man Department of Economic Development. Retrieved 24 August 2013. History was made in the 50cc race, which was increased to three laps after the previous year's success.
  22. ^ Wilson, Byron (20 August 2013). "Suzuki Celebrates 50 Years in America at Indy". Motorcycle USA. Retrieved 23 August 2013. Suzuki was in a unique position though. In addition to celebrating its 50th year in 2013, it also saw the end of automobile production in the States following approval of bankruptcy filings in March.
  23. ^ "Suzuki Fronte 800". 240 Landmarks of Japanese Automotive Technology. Society of Automotive Engineers of Japan, Inc. Retrieved 12 September 2013. Frontes were exhibited at the Tokyo Motor Show from 1962 to 1964, and the 800 cc class small passenger vehicle that was shown as an R & D vehicle was eventually released as the Fronte 800 in 1965. It featured a water-cooled 2-stroke 785 cc power plant and a front-engine front-wheel drive set up mated to a 4-speed transmission that propelled the car to a top speed of 115 km/h. Its styling was ahead of its time, which assured its favorable reception.
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  25. ^ "Iwata Plant". Global Suzuki. Suzuki Motor Corporation. Retrieved 5 September 2013. 2500, Iwai, Iwata-shi, Shizuoka.
  26. ^ a b "Kosai Plant". Global Suzuki. Suzuki Motor Corporation. Retrieved 5 September 2013. 4520, Shirasuka, Kosai-shi, Shizuoka.
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  28. ^ "Meetings - The official Isle of Man TT website". TT 1970. Isle of Man Department of Economic Development. Retrieved 24 August 2013.
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  30. ^ a b c d Parry, John (4 June 2010). "Jimny the giant killer turns 40". The Weekly Times. Retrieved 4 September 2013. The original Jimny, the LJ10, was unveiled in Japan in 1970 - although it first appeared in Australia in 1974 as the LJ20, powered by a 360cc water-cooled two-stroke engine.
  31. ^ "Suzuki GT750". 240 Landmarks of Japanese Automotive Technology. Society of Automotive Engineers of Japan, Inc. Retrieved 12 September 2013. This motorcycle had a water-cooled, 2-stroke, 3-cylinder engine that provided good acceleration over a wide speed range from low to high. Technologies developed for Grand Prix racing were incorporated into the body structure and brakes. Easily visible meters and other features were also provided.
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  33. ^ "Racing History 1970s MX". Motorcycles - Global Suzuki. Suzuki Motor Corporation. Retrieved 19 August 2013.
  34. ^ "Suzuki RE-5". 240 Landmarks of Japanese Automotive Technology. Society of Automotive Engineers of Japan, Inc. Retrieved 12 September 2013. This masterpiece of ambition was equipped with a water-cooled, single-rotor Wankel rotary engine. The RE-5 gained popularity all over the world for its completely unique design by Giorgetto Giugiaro, as well as its peripheral port system and twin mufflers.
  35. ^ "Suzuki Philippines Incorporated". Company. Suzuki Philippines Inc. Retrieved 25 August 2013. Since 1959, Suzuki came into the Philippine motoring scene through the able management of Rufino D. Antonio and Associates Inc wherein they handled nationwide distribution of Suzuki motorcycles.
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  41. ^ "GM ties with two Japanese car makers". Nihon Keizai Shimbun. Tokyo: 1. 18 August 1981.
  42. ^ "Suzuki's New Australian Home". AutoWeb News. 1 March, 1998. Retrieved 2 September 2013. Marking a new beginning for the giant Japanese car, motorcycle and marine manufacturer in Australia, the new purpose-built complex will be in Melbourne rather than Sydney, the company's home for 18 years. {{cite news}}: Check date values in: |date= (help)
  43. ^ a b c d e f g h i j k l m n o "History 1980-". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  44. ^ a b c "Products History 1980s". Global Suzuki. Suzuki Motor Corporation. Retrieved 2 September 2013.
  45. ^ "G.M., SUZUKI AND ISUZU AGREE TO 'MINI-CAR' DEAL". New York Times. 13 August 1981. Retrieved 2 September 2013. The companies hope to gain an edge in the increasingly competive market for small, fuel-efficient cars with an engine displacement of 1,000 cubic centimeters and under. The agreement provides for each of the three companies to acquire shares in the other companies and to offer mutual technological and marketing assistance.
  46. ^ Neff, John (17 November 2008). "GM selling remaining Suzuki stake for $230M". Autoblog. AOL Inc. Retrieved 2 September 2013. GM has held an equity stake in Suzuki since 1981, when it purchased approximately 5.3 percent of the Suzuki shares outstanding. GM's stake was diluted to 3.5 percent in subsequent years, but in 1998 GM increased its holding in Suzuki to 10 percent, and to slightly over 20 percent in 2001. In 2006, GM sold a 17.4 percent stake in Suzuki.
  47. ^ a b "Racing History 1980s". Motorcycles - Global Suzuki. Suzuki Motor Corporation. Retrieved 19 August 2013.
  48. ^ "1981 – 1995 Suzuki Samurai". MSN Autos Canada. Microsoft. Retrieved 3 September 2013. Though the Samurai wasn't the first Suzuki off-roader to be sold in Canada, it was more popular. Arriving in 1981, the rugged and affordable ute quickly became popularity. Unfortunately its high centre of gravity and quick steering made it prone to rollovers. Sales ended in Canada in 1989, but continued in the U.S. until 1995.
  49. ^ "History of Suzuki 4x4: 1981". Global Suzuki. Suzuki Motor Corporation. Retrieved 3 September 2013. In 1981 Suzuki continued to enjoy a developing level of success in the domestic market, but it was with the export of the SJ410 that the company really broke into new markets.
  50. ^ "World Championship Motocross Racing/All Japan Road Race & Motocross History 1980s". Motorcycles - Global Suzuki. Suzuki Motor Corporation. Retrieved 19 August 2013.
  51. ^ Jacob, Jijo (9 January 2008). "CHRONOLOGY-Maruti Suzuki to launch world models from India". Reuters. Retrieved 11 September 2013. Suzuki Motor Corp owns 54.2 percent in Maruti Suzuki India Ltd, India's leading car maker.
  52. ^ "Pak Suzuki Motor Company". Business Recorder. 29 August 2013. Retrieved 7 September 2013. Pak Suzuki Motor Company Limited (PSMCL) is a public limited company that was formed in 1983 as a joint venture between Pakistan Automobile Corporation Limited and Suzuki Motor Corporation Japan. A year later, the Company started its operations, which were initially limited to the assembly and marketing of Suzuki FX.
  53. ^ "Suzuki to double auto production in Pakistan". Nihon Keizai Shimbun. Tokyo: 10. 20 November 1984.
  54. ^ Khan, Baber (19 September 2010). "The legacy of Suzuki Mehran". The Express Tribune. Retrieved 7 September 2013. Years ago some clean shaved kind hearted Japanese men come down to Karachi – better known as the 'city of no-lights' located in the 'country of no-lights' with the same aim as Tata. In 1982 Awami Auto Limited began the production of the Suzuki SS80 or Suzuki FX as we call it and the very next year Awami Autos Ltd was renamed Pak Suzuki Motor Company Ltd which in 1988 ceased the production of FX and brought in the second generation Suzuki Alto which in Pakistan is called Mehran.
  55. ^ Elmer, Matthew. "1982 Suzuki LT125". MSN Autos Canada. Microsoft. Retrieved 4 September 2013. While the public was still enamoured with the three-wheel layout, Suzuki figured a fourth wheel couldn't hurt. While three-wheelers are nimble and agile, their triangular arrangement made them prone to rollover accidents. The fourth wheel dramatically reduced the risk of toppling over, creating what we recognize today as an ATV.
  56. ^ "Suzuki RG250 Gamma". 240 Landmarks of Japanese Automotive Technology. Society of Automotive Engineers of Japan, Inc. Retrieved 12 September 2013. The Suzuki RG250G was the dream machine of road bikes, developed using technologies that Suzuki had accumulated on the Grand Prix racing circuit. Every imaginable technology was packed into the machine, including the first aluminum square-pipe frame in the world to be used on a mass-market motorcycle.
  57. ^ Chaterji, Pablo (18 February 2005). "Suzuki RG 250 Gamma - Gamma Ray". Business Standard Motoring. Retrieved 5 September 2013. Cue 1983, when Suzuki presented the RG250 Gamma and turned the class on its head. Although many motorcycles had been called road-legal racers before the Gamma, the RG was perhaps the first mass-produced motorcycle with a lightweight aluminum frame and a racing-type aerodynamic fairing, and it started a new trend in the process. Suzuki used all their two-stroke knowledge and racetrack experience when building the Gamma and it showed – it was light, fast, handled superbly and was an instant box-office hit in the racing circuits.
  58. ^ McGrew, Jonathan (25 january 2010). "Suzuki To Make Swift Return In 2011". Green Car Reports. Retrieved 7 September 2013. The last time the American market saw a Suzuki Swift was in 2001. Some of you might not remember the Swift, but you might recall its very close cousin the Geo Metro. The Suzuki Swift was originally named the Suzuki Cultus and first introduced to the Japanese market in 1983. From 1983 on, the Cultus was marketed in seven countries under several different nameplates, the most well known of which were Suzuki Swift and Geo Metro. Since 2001 we have been without the Swift nameplate, but recent news has pointed to the return of the Suzuki Swift for 2011. {{cite news}}: Check date values in: |date= (help)
  59. ^ AP (3 April 1984). "Suzuki Ships Cars to G.M." New York times. Retrieved 9 September 2013. The first shipload of 900 fuel-efficient, 60-horsepower cars, called the Cultus, left for the United States from central Japan on Sunday, he said. G.M., which owns 5 percent of Suzuki and helped develop the car, wanted to import up to 100,000 of the cars a year. But because the cars are Japanese-made, they fell under that country's United States import quotas and the Government allowed G.M. only 17,000.
  60. ^ "History of Suzuki 4x4: 1984". Global Suzuki. Suzuki Motor Corporation. Retrieved 9 September 2013.
  61. ^ a b Brown, Warren (26 May 1988). "Suzuki Samurai". Orlando Sentinel. Retrieved 9 September 2013. When the Suzuki Samurai entered the United States in late 1985 . . . its ride was brutal. Its handling at highway speeds was frightening. And it was noisy. . . . Today the Samurai is selling at the impressive rate of 8,000 vehicles per month, largely to younger buyers, 25 and under. It's also appearing before a growing number of juries in court cases stemming from roll- over accidents. . . . Suzuki says its first-generation Samurai vehicles are safe. The plaintiffs disagree. Presumably, the courts will decide who's right. What's certain is that the 1988 1/2 Samurai is superior to those earlier models that have brought Suzuki so much fortune, fame and trouble.
  62. ^ a b Holusha, John (3 September 1988). "Suzuki Samurai Vehicles Set Record Sales in August". New York Times. Retrieved 9 September 2013. Samurai sales, which had been running at 5,000 to 6,000 a month for the first five months of the year, dipped to 2,199 in June after the Consumers Union report. American Suzuki, which is owned by the Suzuki Motor Company of Japan, heatedly denied the accusation and offered a $2,000 cash incentive to its dealers - a very substantial amount on a vehicle with a base price of $8,495. That allowed dealers to cut prices aggressively, and at the same time Suzuki increased its advertising.
  63. ^ "Suzuki GSX･R750". 240 Landmarks of Japanese Automotive Technology. Society of Automotive Engineers of Japan, Inc. Retrieved 12 September 2013. The Suzuki GSX-R750 came onto the market equipped with the styling and mechanisms of endurance-racing motorcycles. Suzuki incorporated into this mass-market vehicle technologies that it had developed through its racing experience, and it became a best-seller in the 750 cc class.
  64. ^ "JAPAN: Suzuki's Alto minicar hits 4 million mark". just-auto.com. 8 August 2001. Retrieved 12 September 2013. Sales reached one million in 1985 and the three million mark was passed in 1993. However, expansion of Suzuki's subcompact lineup and the increasing popularity of RV-style subcompacts like Suzuki's own Type R slowed production of the Alto.
  65. ^ Horovitz, Bruce (20 August 1985). "Introducing Low-Price 'Samurai' in November : Suzuki to Market Jeep Competitor". Los Angeles Times. Retrieved 15 September 2013. Analysts said Suzuki will be the pioneer in the 'mini-sport utility' market, a segment in which the domestic companies have announced no plans to compete. The Big Three U.S. auto makers all sell full-size off-road vehicles, and American Motors has long been a major competitor with its Jeep line.
  66. ^ Sloane, Leonard (21 September 1987). "Advertising; New Spots For Suzuki: 'Never Dull'". New York Times. Retrieved 12 September 2013. 'This car is available in 103 countries throughout the world, this being the 103d, not the first,' said N. Douglas Mazza, vice president and general manager of the Suzuki of America Automotive Corporation in Brea, Calif. 'In the 102 other countries, they see it as a sports-utility car. But in our campaign, you won't see any reference to what kind of car it is. Let the buyer define it.'
  67. ^ "Jinan Qingqi Motorcycle Co.,Ltd". About Us. qingqi.com.cn. Retrieved 12 September 2013. JINAN QINGQI MOTORCYCLE CO., LTD.(JNQQ) was established in 1956, the headquarter is located in Jinan City, Shandong Province, where the first civil motorcycle of China was made. Since 1985, Jinan QINGQI started to work with SUZUKI (JAPAN) technically, and manufactured the first scooter in mainland of China. Established the Joint Venture with SUZUKI in 1996,with PEUGEOT in 2006, and became the only company who has 2 different technical systems from both Europe and Japan.
  68. ^ "G.M., SUZUKI IN CANADA TIE". New York Times. 28 August 1986. Retrieved 12 September 2013. Unlike three other Asian auto plants being built in Canada, the companies said they have agreed to abide by a treaty between the United States and Canada requiring greater Canadian content in cars produced here.
  69. ^ "MAZDA:1980-1989". History. Mazda Motor Corporation. Retrieved 12 September 2013.
  70. ^ a b Krebs, Michelle. "Suzuki's Grand Vitara, a Granddaddy of SUVs, Shifts Gears". AutoObserver. Edmunds Inc. Retrieved 12 September 2013. But before the Toyota and Honda SUVs were even a gleam in product planners' eyes, Suzuki had virtually invented the compact soft-roader market with the 1988 debut of the Escudo in Japan and launched a year later in the U.S. as the Sidekick.
  71. ^ a b O'Dell, John (26 September 1989). "Samurai Sales Plunge Sparks Shuffle at American Suzuki". Los Angeles Times. Retrieved 12 September 2013. Also Monday, American Suzuki announced its 1990 automobile lineup. The Samurai is being de-emphasized, with fewer models and options being offered. Meanwhile, the Sidekick--a squat version of the Samurai with a lower center of gravity, is being offered in several new configurations. As last year, there will be three models of the Swift.
  72. ^ Lienert, Paul (12 March 1989). "Japan Has 50% Of U.s. Car Market Within Reach". Chicago Tribune. Retrieved 12 September 2013. - General Motors Corp. is importing nearly 150,000 units a year from Japanese affiliates Isuzu Motors Ltd. and Suzuki Motor Co. Ltd. and buys another 100,000 to 150,000 units a year from New United Motor Manufacturing Inc., its joint venture in Fremont, Calif., with Toyota Motor Corp. (GM`s joint venture in Canada with Suzuki, called Cami Automotive, is expected to provide another 120,000 utility vehicles a year to the U.S. automaker. The plant is scheduled to open in April.)
  73. ^ a b c "Suzuki in Hungary". Magyar Suzuki Zrt. Retrieved 13 September 2013.
  74. ^ a b c d e f g h i j k l m n o p "History 1990-". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  75. ^ "P.M. BRIEFING : Japanese Upgrade Mini-Vehicles". Los Angeles Times. 5 March 1990. Retrieved 13 September 2013. Japanese auto makers have started marketing mini-vehicles with upgraded standards, bolstering prospects for recovery of the mini-car market, industry sources said today.
  76. ^ Bohlen, Celestine (25 April 1991). "Suzuki Starts Joint Venture In Hungary". New York Times. Retrieved 13 September 2013. The Suzuki Motor Corporation began the first major Japanese investment in Eastern Europe today, signing a joint venture project that will start producing hatchback passenger cars at a former Soviet military base in northern Hungary next year. The $235 million Magyar Suzuki plant, near the Danube River in the city of Esztergom, represents the largest single foreign investment in Hungary.
  77. ^ James B. Treece (22 September 1991). "Why Gm And Daewoo Wound Up On The Road To Nowhere". Bloomberg Businessweek. Retrieved 13 September 2013. Like its local rivals, Daewoo was looking more to the protected--and lucrative--domestic market, which bought 60% of all Korean-built cars in 1989, up from only 33% in 1987. But its rivals were introducing cars with newer technology. When GM balked at Daewoo's request for newer models to keep up, the Korean company inked a technology-sharing deal with Japan's Suzuki Motor Co.
  78. ^ "The Good Oil: A big deal in a small package". New Zealand Herald. 31 August 2013. Retrieved 13 September 2013. Looking like the runt of the litter from an unholy union between a Mazda MX-5 and a Dodge Viper, the Cappuccino was a rear-wheel drive convertible that featured a removable roof and roll bar and was powered by a mighty 657cc three-cylinder engine. It was produced from 1991 until 1997 and a few are still visible on local roads, but now it seems there is a rumour doing the rounds that Suzuki is considering reviving its little RWD hero for a launch in 2016!
  79. ^ a b "India's car market: Local hero". The Economist. 14 August 1997. Retrieved 14 September 2013. Under the terms of the joint venture, Suzuki and the government take turns in nominating MUL's managing director, for five years at a time. The present boss, Ravindra Bhargava, was Suzuki's choice. His term runs out this month, and the government and Suzuki cannot agree on his successor. The head of the Japanese firm, Osamu Suzuki, has been invited to India to help make the final decision. Even if a compromise is reached, this may be just a preliminary skirmish in a battle for control.
  80. ^ "Two-wheel Drive From Japan". Chicago Tribune. 11 July 1993. Retrieved 18 September 2013. Suzuki formed Wangjian Suzuki Motorcycle Co., owned 50 percent by Wangjiang Machine Building Plant, 35 percent by Suzuki and 15 percent by Nissho Iwai Corp., in last month to produce 7,500 250-cubic centimeter Suzuki motorcycles in the first year and 50,000 in the third year.
  81. ^ Tycho de Feijter (1 July 2013). "Suzuki Alto 20th Anniversary Edition hits the China car market". China Auto News. CarNewsChina.com. Retrieved 18 September 2013. The Suzuki Alto 20th Anniversary Edition has been launched on the China car market, price starts at 52.400 yuan and ends at 61.400 yuan. Best thing: it comes only in Pink! The pinky special edition celebrates the 20th birthday of the Chang'an-Suzuki joint venture that started making the second generation Suzuki Alto in June 1993.
  82. ^ "Suzuki Wagon R". 240 Landmarks of Japanese Automotive Technology. Society of Automotive Engineers of Japan, Inc. Retrieved 12 September 2013. The Wagon R has a short bonnet and a tall body style. Featuring upright seats for ease of ingress and egress, its spacious passenger compartment accommodates 4 adults. It has a fully flat luggage compartment with a generous amount of space. The Wagon R has a highly rigid body and a wide field of vision and demonstrates its environmental consciousness by adopting the new R134a refrigerant. Named the 1993 RJC Car of the Year.
  83. ^ Hideko Takayama; George Wehrfritz (17 January 1999). "Japan's Mini Invasion". Newsweek. Retrieved 18 September 2013. Suzuki called it the Wagon R. Launched in late 1993, Aoshima's creation became Japan's car of the decade. It accommodates four adults and luggage, and has seats that recline, fold flat into a bed or tuck away to maximize storage space. 'It's like a 4.5-tatami room,' marvels one Tokyo-based analyst, referring to the multifunctional spaces in small Japanese homes. Every Japanese minicar maker borrowed the Wagon R concept, and it appeared later in the two Mercedes designs, the A-class and the Smart.
  84. ^ Collings, Anthony (22 April 1997). "Suzuki accuses Consumer Reports publisher of rigging tests". CNN. Retrieved 9 September 2013. The auto manufacturer released what it said was evidence that CU, which publishes Consumer Reports magazine, rigged results in 1988 to make the vehicle look bad and boost magazine sales.
  85. ^ Peterson, Iver (23 April 1997). "Suzuki Says Testers Sought To Prove A Car Unsafe". New York Times. Retrieved 9 September 2013. In its comment on roll-over standards, presented to the National Highway Traffic Safety Administration yesterday, the car maker included an affidavit from a former Consumers Union test mechanic that after the car failed to tip after several runs, a senior Consumers Reports editor in effect instructed the testers to find someone who could make the car go up on two wheels. Suzuki said a videotape of the test, obtained from Consumers Union under a court procedure, also reveals a car tester yelling, 'All right, Ricky baby!' when a Samurai driven by Richard Small tipped up in a test.
  86. ^ Mitra, Sumit (10 November 1997). "On a crash course". India Today. Retrieved 14 September 2013. In the ongoing wrestling bout between the Industry Ministry and Suzuki Motor Company (SMC) of Japan for the control of Maruti Udyog Limited (MUL), the Indian side has put its opponent on a half nelson.
  87. ^ "COMPANY NEWS; AUTO MAKER TO TRIPLE ITS STAKE IN SUZUKI MOTOR". New York Times. 17 September 1998. Retrieved 11 September 2013. G.M. is strong in North America, Latin America and Europe, but it does not have a big presence in Asia. It hopes to use Suzuki as a springboard to increase its presence there.
  88. ^ "Government, Suzuki resolve Maruti row". Rediff On The Net. Rediff.com. 8 June 1998. Retrieved 14 September 2013. The government has signed a memorandum of understanding and settlement with the Suzuki Motor Corporation under which appointments of chairmen and managing directors of their joint venture, Maruti Udyog Limited, will be made only after mutual consultation.
  89. ^ a b c "Suzuki drives back into Myanmar". Investvine.com. 8 February 2013. Retrieved 16 February 2013.
  90. ^ "Suzuki Hayabusa". 240 Landmarks of Japanese Automotive Technology. Society of Automotive Engineers of Japan, Inc. Retrieved 12 September 2013. The Suzuki Hayabusa had a 1299 cc 4-cylinder DOHC engine, which employed the latest electronic fuel injection system. High-speed plated cylinders were used for the engine, and excellent piston cooling efficiency was achieved through the use of a compact and lightweight cylinder block and crankshaft. The multi-reflector low beam and projector high beam were characteristically laid out one above the other. Large air intakes to introduce boost pressure were laid out on both sides of the lights in locations that maximize running wind pressure. This contributed to greatly increased horsepower and torque. A large capacity clutch helped to realize fine gear engagement and light clutch feeling. The aerodynamic performance was optimized by an elaborate design around the cowling featuring a one-piece front fender, air intakes, and the like, as well as by optimal layout of the radiator and oil cooler.
  91. ^ a b c "History 2000". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  92. ^ a b c "History 2001". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  93. ^ "History 2002". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  94. ^ "Suzuki Choinori". 240 Landmarks of Japanese Automotive Technology. Society of Automotive Engineers of Japan, Inc. Retrieved 12 September 2013. The Suzuki Choinori was developed to be mainly used for short journeys for commuting and shopping. The appropriate engine output, body structure, and required functions were reviewed from the basic design phase in pursuit of mass reduction, rationalization of parts, and high quality. It achieved mass reduction of about 40% compared with a conventional scooter by reducing the size of parts, the application of a new engine, a newly designed frame, and by careful reduction of the number of plastic parts. Such rationalization, including a reduction in the number of parts tightened by nuts and bolts, enabled the Choinori to be sold at the low price of 59,800 yen. Colored resin was used for plastic parts to provide 6 body colors without the need for painting. A new high-speed cylinder plating technology was introduced for the newly developed 4-stroke engine to enable high-speed processing at low cost. This reduced the weight of the engine by about 40% compared with a conventional 50 cc engine.
  95. ^ "History 2003". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  96. ^ "History 2004". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  97. ^ Hyde, Justin (8 July 2013). "July 8: Consumer Reports settles the Suzuki Samurai case on this date in 2004". Motoramic. Yahoo! Canada Co. Retrieved 9 September 2013. Introduced to the United States in 1985, the Suzuki Samurai made an instant name for itself with a combination of bargain-basement pricing and real off-road ability, even if it only had 62 hp under the square hood. The good times ended a few years later when Consumer Reports ran the photo above, warning the Samurai 'easily' rolls over in sharp turns. That story sent Samurai sales plunging, and Suzuki filed a libel suit against the magazine in 1996, a year after halting Samurai sales in the face of tougher safety standards.
  98. ^ James F. Peltz (9 July 2004). "Suzuki, Consumer Reports Settle Case". Los Angeles Times. Retrieved 9 September 2013. The joint statement said Consumer Reports' use of the adverb 'easily' in describing the Samurai's tendency to roll over might 'have been misconstrued and misunderstood.' The magazine was referring to the results of 'severe turns' in certain tests and 'never intended to state or imply that the Samurai easily rolls over in routine driving conditions,' the statement said.
  99. ^ a b "75th Geneva International Motor Show". Global Suzuki News. Suzuki Motor Company. 1 March 2005. Retrieved 10 September 2013. This year's show sees the European launch of the New SWIFT, which was previously premiered at the Paris Motor Show in 2004... We also introduce our recently established brand philosophy 'Way of Life!' which is to put further emphasis on our customers and their individual ways of life with our products. It is also to show, with this phrase, our devotion to creating cars that will bring true customer satisfaction. {{cite web}}: C1 control character in |quote= at position 10 (help)
  100. ^ a b "History 2005". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  101. ^ "Press Release". Global Suzuki. Suzuki Motor Company. 1 March 2005. Retrieved 10 September 2013. The 2005 Geneva Motor Show presents the ideal opportunity to introduce both our new Swift compact, as well as our fresh new brand philosophy, which wefve chosen to call 'Way of Life!' Like all our products, the Swift has been designed to deliver a driving experience with genuine worldwide appeal. {{cite web}}: C1 control character in |quote= at position 151 (help)
  102. ^ "Suzuki Cycles". Français. Suzuki Canada Inc. Retrieved 11 September 2013.
  103. ^ "Suzuki Veículos do Brasil - Entre e divirta-se". Svb Automotores do Brasil Ltda. Retrieved 11 September 2013.
  104. ^ "第26回　日本カー・オブ・ザ・イヤー　2005-2006". COTY記録. CAR OF THE YEAR JAPAN. Retrieved 10 September 2013.
  105. ^ a b "History 2006". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  106. ^ "History 2007". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  107. ^ "History 2008". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  108. ^ a b "History 2009". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  109. ^ "Volkswagen and Suzuki agreed to establish a comprehensive partnership". Volkswagenag.com. 9 December 2009. Retrieved 5 October 2010.
  110. ^ "History 2010". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  111. ^ "Volkswagen completes Suzuki tieup". Japan Times. 15 January 2010. Retrieved 16 January 2010.
  112. ^ "Suzuki eyes RI as production hub with $800 million project". Kontan.co.id. 22 June 2011. Retrieved 19 August 2011.
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  114. ^ a b "History 2012". Global Suzuki. Suzuki Motor Corporation. Retrieved 18 August 2013.
  115. ^ "Suzuki plans engine plant in Indonesia". 5 January 2012.
  116. ^ "Suzuki Motors to end US car sales amid growing struggle". BBC. 6 November 2012. Retrieved 17 April 2013.
  117. ^ Berkowitz, Justin (8 November 2012). "Suzuki Ends U.S. Car Sales: Why It Had to Do It (And Other Brands That Could Disappear)". Car and Driver. Hearst Communications.
  118. ^ Hyde, Justin (5 November 2012). "Suzuki leaves U.S. car business to focus on small vehicles elsewhere". Motoramic. Yahoo! Inc. Retrieved 9 September 2013. And after nearly 30 years on these shores, the company had failed to craft much of an identity among American consumers. In China, Malaysia and elsewhere, Suzukis are seen as cheap yet stylish transportation, an image that it could never build here. Suzuki's models were never top of their class in any particular measure; the 16-year battle with Consumer Reports over its pillory of the 1988 Suzuki Samurai didn't help. Among motorcycle enthusiasts, the Suzuki Hayabusa remains legend as the world's fastest production bike, but Suzuki never found a way to translate the enthusiasm for its two-wheeled products to those with four.
  119. ^ Swarts, David (12 November 2012). "Suzuki Confirms 1 Million Commemorative Edition GSX-R1000 Coming To America In 2013". Roadracing World. Retrieved 23 August 2013.
  120. ^ Wilson, Andrea (17 August 2013). "2014 Suzuki GSX-R 1000 SE First Look". Cycle News. Retrieved 23 August 2013. The 50th anniversary Suzuki GSX-R1000 was launched in front of the media and Suzuki owners in the Suzuki hospitality today at Indianapolis Motor Speedway.
  121. ^ Kenzie, Jim (9 November 2012), "Suzuki Canada carries on", Wheels.ca website, Torstar, retrieved 10 November 2012, He needed to reassure everyone in his organization ... that it will be business as usual for Suzuki Canada: meaning many late-Monday-night phone calls and meetings, plus a media release indicating as much.
  122. ^ Keenan, Greg (26 March 2013). "Suzuki calls off 30-year drive in Canada". Auto Making. The Globe And Mail.
  123. ^ Swan, Tony (6 March 2013). "2014 Suzuki SX4: Suzuki Still Produces Autos, Just Not for Us [2013 Geneva Auto Show]". Car and Driver. Retrieved 10 September 2013. Despite Suzuki's departure from the U.S. market, the company continues to be a player in other parts of the world, a fact underscored by the Geneva introduction of its new SX4 crossover. The SX4 has been one of Suzuki's most popular offerings, and the latest iteration continues to be a five-passenger vehicle, based on a front-drive unibody platform, but it's substantially bigger than the current model, with a much more contemporary look and upscale interior furnishings.
  124. ^ The Earthtimes (9 January 2008). "Suzuki's A-Star concept in global debut at Delhi auto show : Cars General". Earthtimes.org. Retrieved 20 May 2009.
  125. ^ "Knowing Maruti Suzuki". Marutisuzuki.com. Retrieved 29 December 2012.
  126. ^ "Maruti Suzuki Monthly Sales". Marutisuzuki.com. Retrieved 29 December 2012.
  127. ^ "Milestones". Archived from the original on Dec 15 2007. {{cite web}}: Check date values in: |archivedate= (help)
  128. ^ "Maruti Suzuki XA Alpha Price, Photos, Reviews". CarTrade.com. Retrieved 17 April 2013.
  129. ^ "Maruti Suzuki XA Alpha origins - Overdrive". Overdrive.in. 15 March 2011. Retrieved 17 April 2013.
  130. ^ "Concept XA Alpha unveiled". Marutisuzuki.com. 5 January 2012. Retrieved 17 April 2013.
  131. ^ a b Thomas, David (5 November 2012). "Suzuki Files Bankruptcy, Stops Selling Cars in U.S." Cars.com. Retrieved 5 November 2012.
  132. ^ a b "UPDATE 2-Suzuki to end car sales in U.S., focus on motorcycles". 5 November 2012.
  133. ^ "Even Suzuki Registers A May Sales Increase". Retrieved 18 July 2008.
  134. ^ "U.S. December 2009 Auto Sales". TheAutoChannel.com. Retrieved 19 April 2011.
  135. ^ Matrix Consultants, 323.766.0732. "Suzuki December 2008 Sales". Media.suzuki.com. Retrieved 19 April 2011.{{cite web}}: CS1 maint: numeric names: authors list (link)
  136. ^ Siler, Wes (19 November 2009). "No 2010 Suzukis planned". Hell for Leather. Retrieved 21 January 2011Template:Inconsistent citations{{cite news}}: CS1 maint: postscript (link)
  137. ^ Atlas, Steve. "No 2010 Suzuki Sportbikes?". MotorcycleUSA. Retrieved 21 January 2011Template:Inconsistent citations{{cite news}}: CS1 maint: postscript (link)
  138. ^ Harley, Bryan (19 July 19, 2010). "Suzuki Intros First Wave of 2011 Motorcycles". Motorcycle USA. Retrieved 21 January 2011Template:Inconsistent citations {{cite news}}: Check date values in: |date= (help)CS1 maint: postscript (link)
  139. ^ "Pak Suzuki Motor Company Limited :". Paksuzuki.com.pk. Retrieved 20 May 2009.
  140. ^ AP (4 December 209). "Suzuki, General Motors to end Canada partnership". The Hindu. Suzuki said on Friday it will sell its 50 percent stake in CAMI Automotive Inc. to GM for an undisclosed price. The deal marks the demise of a nearly three-decade relationship between the two companies and gives GM full control of the factory.
  141. ^ "Suzuki to stop selling autos in Canada". 26 March 2013.
  142. ^ "TEAM SUZUKI by Ray Battersby (2008) Parker House Publishing ISBN 0-9796891-5-5 / 0-9796891-5-5". Teamsuzuki.co.uk. Retrieved 5 October 2010.
  143. ^ "motogp.com · Suzuki Motor Corporation suspends GP racing". Retrieved 28 November 2011.

External links


source: https://en.wikipedia.org/w/index.php?title=Suzuki&diff=prev&oldid=573524231

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