"There is no complete list of the activities which constitute unfair competition. The general principle, however, evolved from all of the cases is that commercial unfairness will be restrained when it appears that there has been a misappropriation, for the commercial advantage of one person, of a benefit or property right belonging to another." Id

—t] he modern view as to the law of unfair competition does not rest solely on the ground of direct competitive injury, but on the broader principle that property rights of commercial value are to be and will be protected from any form of unfair invasion or infringement and from any form of commercial immorality

—the court applied the International News Service doctrine to distinguishable fact situations involving styles and designs.

—exploitation of designs of fashion houses in Paris, France; piracy of style by "sketch First National Oil Corp.

—unfair competition was found to exist, one of the property rights which the court stated that it was protecting was the "Right of plaintiffs to exclusive use, directly or indirectly, of the name and reputation which they have developed over many years."

The principle that one may not misappropriate the results of the skill, expenditures and labors of a competitor has since often been implemented in our courts

It is somewhat ironic that the principal defendant, Christian Dior-New York Inc. should be advocating the permissibility of passing off the counterfeit as a legitimate marketing device, when it (or its predecessor) has itself vigorously policed the market to prevent persons by fraud and deception obtaining the fruits of another's labors and using them commercially.

"Under Section 340 of the General Business Law [of New York,] it has likewise been consistently held that an individual's refusal to sell to anyone does not amount to prohibited restraint of trade."

—misappropriation of plaintiff's property or merchandise through misrepresentation or some other form of commercial immorality. In the earlier cases unfair competition was strictly related to the "" palming off'*** of the goods of the seller as those of another ".