Primula is a genus of 400–500 species of low-growing herbs in the family Primulaceae.

Primula may refer to:

• 970 Primula, a main belt asteroid
• Autobianchi Primula, a small car
• Belgian minehunter Primula (M924), a Tripartite-class minehunter
• Primula (food), the trade name of a cheese-based spread
• Primula (Shuffle!), a Shuffle! character
• HMS Primula, more than one ship of the British Royal Navy