Company type | Private |
---|---|
Founded | 1927 |
Defunct | 2007 |
Fate | Rebranded |
Headquarters | , U.S. |
Number of locations | 300+ at peak |
Area served | U.S. |
Products | Ice cream |
![](https://upload.wikimedia.org/wikipedia/commons/thumb/3/36/Breslers_33_Flavors_late_50s_early_60s.jpg/220px-Breslers_33_Flavors_late_50s_early_60s.jpg)
Bresler's 33 Flavors was an American ice cream chain founded in 1927. Its founder was Polish immigrant William J. Bresler, who died in 1985.[1]
In 1954, Bresler's began a fast food hamburger chain called Henry's Hamburgers.[2]
The Bresler's chain was sold in 1987 to Oberweis Dairy in Aurora, Illinois. At the time, it comprised 300 stores, of which 297 were franchises.[3]
Shortly afterward, the chain was renamed from Bresler's 33 Flavors to Bresler's Ice Cream, and added frozen yogurt to its menus to compete with TCBY.[4] Two years later, Oberweis sold the chain to David Lasky.[5][6]
Yogen Früz parent company CoolBrands acquired the chain in 1995 and began expanding it internationally, including locations in Israel and Egypt.[7][8] CoolBrands rebranded the last five Bresler's locations in 2007.[9]
References
[edit]- ^ "Founder of Bresler's 33 Flavors dies at 78". The Palm Beach Post. 26 September 1985. Retrieved 23 November 2010.[permanent dead link]
- ^ The Atlantic. 256: 79.
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(help) - ^ Frydman, Ken (7 September 1987). "Dairy buys Bresler's chain: Stanley Bresler to focus on convenience stores". Nation's Restaurant News. Retrieved 23 November 2010.
- ^ Frydman, Ken (19 October 1987). "Bresler's adds frozen yogurt, changes name". Nation's Restaurant News.
- ^ Holton, Lisa (10 March 1989). "Exec buys Bresler's ice cream chain from Oberweis Dairy". The Chicago Sun-Times. Retrieved 23 November 2010.
- ^ "Company News; Bresler's Ice Cream". The New York Times. 11 March 1989. Retrieved 23 November 2010.
- ^ "Company Interview Excerpt". The Wall Street Transcript. 25 October 1999. Retrieved 23 November 2010.
- ^ "Coolbrands International history". Funding Universe. Retrieved 23 November 2010.
- ^ Jennings, Lisa (8 June 2009). "Fro-yo forerunner Yogen Früz finds time is right for U.S. growth". Nation's Restaurant News. Retrieved 23 November 2010.